Tags : brand marketing

Cvent Brings Intelligence and AI to Life Across its Platform with the Launch of CventIQ™

Cvent, an industry-leading meetings, events, and hospitality technology provider, today announced the launch of CventIQ™. CventIQ combines powerful AI capabilities with deep industry expertise, proprietary insights and analytics, a smart platform, and intelligent infrastructure to help marketers, event planners, and hospitality professionals move faster and smarter, collaborate better, and deliver Read More

Banner Health has Chosen Vision Media to Lead its Media Buying Strategy

The Vision Media team is honored to announce a new relationship with Banner Health, one of the largest non-profit hospital systems in the nation and the largest private employer in Arizona. This collaboration signals continued growth for both brands as Banner Health, headquartered in Arizona and operating in California, Colorado, Read More

DRUID and MoData Forge Strategic Partnership to Revolutionize Customer Engagement and Financial Solutions in South Africa

DRUID, an AI-driven dialogue leader, has announced a strategic partnership with MoData (Pty) Ltd, an emerging pioneer in AI-powered customer engagement, fintech and data-driven financial applications. This partnership is poised to combine DRUID’s advanced conversational AI capabilities with MoData’s transformative financial business insights, equipping businesses with powerful tools Read More

Playground xyz’s New Actionable Attention Solution on YouTube Makes It Easy For Brands to PinPoint Efficiency Hurdles and Drive Attention

Attention measurement and optimization provider Playground xyz Attention Intelligence Platform (AIP) announced its actionable attention solution on YouTube, as well as unveiling new insights on how advertisers can garner the most attention for their YouTube ad campaigns. “Optimization is the key to driving attention and campaign effectiveness. With actionable attention Read More

iHeartMedia and LinkedIn Announce Strategic Partnership to Help Voices Build, Launch and Scale Podcast Content to Audiences

iHeartMedia, the world’s leading podcast publisher according to Podtrac, and LinkedIn, the world’s largest professional network, have announced a strategic partnership that will leverage iHeartMedia’s industry-leading distribution infrastructure and capabilities, as well as LinkedIn’s global community of over 930 million members, to introduce new services to the Read More

IPG Mediabrands Launches Unified Retail Media Solution

IPG Mediabrands, the media holding company within the Interpublic Group of Companies announced the launch of its Unified Retail Media Solution, a dedicated business unit that will enable brands to intelligently manage their investment performance seamlessly across all Retail Media Networks, one of the fastest growing advertising channels. According to Read More