Snapchat continues to lean into sports coverage, as it looks for ways to expand its reach and resonance, announcing a new deal with European Football League LaLiga, which will see Snap host exclusive content, weekly highlights, historic archives, top goals, and more. As per Snap: “Snapchatters will be able to Read More
Marin Software, a leading provider of digital marketing software for performance-driven advertisers and agencies, today announced the ability to optimize Snapchat ad campaigns through its flagship MarinOne platform. The integration with Snapchat’s Marketing API gives advertisers better insights and helps them improve the performance of their Snapchat campaigns through Read More
Snapchat is launching a desktop browser-based version of its service for subscribers of Snapchat+. Snapchat is now available for the first time on desktop browsers as a bonus feature for Snapchat+ subscribers. Launched in June, Snaphchat+ is a paid offering that allows people to get more from the app, such Read More
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