Position2, an AI-first growth marketing agency, has announced the appointment of Jon Miller, co-founder of Marketo, Engagio, and a new stealth Martech startup, and Kumar Ganapathy, Managing Partner of 3iPartners, to its Board of Directors. These appointments come as Position2 scales its Services-as-a-Software model, which redefines agency engagement by combining Read More
Social Panga, a creative and digital agency, has launched an in-house AI Council to embed artificial intelligence across its branding, marketing, and digital services. Positioned as a ‘think-and-do tank’, the council comprises specialists, strategists, and technologists focused on applying AI in areas like content creation, workflow optimization, personalization, performance marketing, Read More
Digital marketing is rapidly evolving, and keeping up requires embracing advanced tools and technologies. With the rise of AI, platforms like ChatGPT have become powerful resources in search engine optimization (SEO). Whether you’re a seasoned SEO professional or a beginner, leveraging ChatGPT can enhance your strategy by streamlining content Read More
Interpublic Group has introduced Agentic Systems for Commerce (ASC), a cutting-edge solution aimed at helping brands navigate and optimize today’s complex commerce landscape through advanced automation and AI. ASC utilizes IPG’s proprietary agentic system and is powered by data from Intelligence Node, a transaction data company acquired by Read More
Merkle, a global transformation consultancy known for its digital commerce expertise, has announced a strategic partnership with Shopify, a leading global commerce company, to accelerate growth and modernize commerce platforms for large enterprises and B2B clients. This collaboration combines both companies’ capabilities to create a connected, AI-enabled commerce experience Read More
This acquisition strengthens Havas’ position as a global leader in performance and e-commerce and supports the Group’s broader expansion strategy in Spain, one of its key markets. It enhances the capabilities and geographic reach of Havas Market, the e-commerce arm of Havas Media Network, enabling the company to deliver Read More
By putting their goods on the AWS Marketplace, SaaS vendors expand their companies and increase their market share. To succeed as sellers, it’s essential they plan and understand the various AWS Marketplace pricing strategies, which can accelerate their time to market. Three pricing options are available for SaaS solutions Read More
At Meta, we are deeply committed to exploring the transformative possibilities of generative AI. We recognize that early-stage startups are often at the forefront of breakthrough innovation in this fast-moving space, and we’re dedicated to equipping them with the tools and support they need to thrive. In May, we Read More
In today’s digital landscape, marketing and creative professions are undergoing a remarkable transformation driven by artificial intelligence. AI is revolutionizing these fields by automating repetitive tasks, enabling hyper-personalized marketing campaigns, and enhancing creative processes. As AI technologies advance, they are not only improving efficiency but also unlocking new creative Read More
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