Hasbro picked up a total of five awards at the annual Influencer Marketing Awards, now in its 4th year. The company took home the Gold Award for both the Best Multi-Channel Campaign category and the Best Family and Parenting Campaign category for Nerf’s Upload campaign, which sought to establish Read More
Doceree, a global platform building unprecedented solutions for HCP programmatic marketing with proprietary data tools, announced today the expansion of its targeting offering with Doceree ABMTM, account-based marketing (ABM) solution built exclusively for life sciences organizations that enables them to reach institutional decision-makers based on accounts and intent. Doceree ABM Read More
The marketing team at SafeAmerica Credit Union (SACU) took home a record four coveted awards at the annual Marketing Association of Credit Unions (MAC) conference. The marketing team at SafeAmerica Credit Union (SACU) took home a record four coveted awards at the annual Marketing Association of Credit Unions (MAC) conference Read More
Catalina, which offers shopping behavior insights on virtually all U.S. households through its rich, real-time shopper intelligence platform, is establishing a strategic partnership with Volta Inc., an industry-leading electric vehicle (“EV”) charging network powering vehicles and commerce. Volta’s EV charging stations, equipped with large digital display screens, are Read More
ChangeCX, a full-service omnichannel firm specializing in innovative solutions for retailers and brand manufacturers, announced today a strategic partnership with eSSENTIAL Accessibility (eA), the leading Accessibility-as-a-Service digital accessibility platform. With this partnership, ChangeCX will provide its customers with accessible and inclusive digital experiences across all channels, leveraging the capabilities of Read More
Zoho Corporation, a leading global technology company, today announced Zoho Marketing Plus, a new unified platform that brings together marketing activities across campaign ideation, creation, execution, management, and measurement, providing stakeholders across the entire marketing organization with a single, shared view of critical information for improved collaboration and results. The Read More
Skai, an intelligent marketing platform, has launched support for Amazon DSP, offering new functionality and audience reach to retail media advertisers. Over the past year, Skai has worked closely with customers and Amazon Ads to develop its solutions, which now allow brands to optimize campaigns more efficiently and effectively across Read More
Demandbase, the Smarter GTM™ company for B2B brands, today announces that it has been recognized as the leader among account-based marketing (ABM) platforms on the SPARK MatrixTM for Account-Based Marketing (ABM) Platforms. Established by Quadrant Knowledge Solutions (QKS), SPARK Matrix includes the positioning of leading ABM vendors with a Read More
Harte Hanks Inc., a leading global customer experience company focused on bringing companies closer to customers for nearly 100 years, announced today that it has been awarded a new business assignment by a leading employment screening services company to provide a wide scope of B2B sales and marketing support services. Read More
One thing is for sure – digital marketing opens up unlimited possibilities for businesses. The digital marketing approach has drastically altered the way businesses operate nowadays. Whether big or small, all businesses and brands get immense benefits from online marketing. Ramzy Dib, Owner of Microbits, is an expert digital marketer with Read More
© 2023, The Martech.info . All rights reserved