Acrolinx, a global leader in helping the world’s largest enterprises increase the impact of their content, is excited to announce the launch of its newest product capability, which uncovers a major gap between content creation and performance to improve conversion. Read More Read More
Aquaphor, the #1 dermatologist recommended brand for a wide range of skin conditions, including dry, cracked skin, chapped lips, and more1, is launching its first-ever brand purpose campaign, “Before & Aquaphor.” Rooted in the consumer insight that true skin healing breaks the vicious cycle of emotional pain, this new integrated campaign Read More
Singtel has appointed Leo Burnett as its lead brand agency with additional responsibilities for social media and content marketing following a pitch called in September last year, parting with BBH and Goodstuph after five years. Meanwhile, Ogilvy, has successfully retained Singtel’s B2B marketing business. The contract is for Read More
NP Digital, a leader in search and performance marketing, announced its global partnership with the Digital Marketing Institute (DMI). Neil Patel, NP Digital’s co-founder, will work with DMI to create a new and improved “Search Marketing Specialist” certification course that’s set to launch this summer. Beyond updating this Read More
Jivox, the personalized digital marketing technology leader, today announced the launch of its Personalized Commerce Marketing offering. Designed specifically for digital commerce marketers in verticals such as retailers, banks and insurance companies selling directly to consumers, this Jivox offering enables them to recommend many relevant products personalized to individual consumers Read More
soona, a revolutionary virtual photo and video studio for e-commerce, announced it will be expanding operations to the Seattle metro area on March 1, 2022. Virtual bookings are available at soona.co. soona transforms the way brands create content for e-commerce and marketing through its virtual photo and video shoot technology. Read Read More
SalesboxAI, today announced the release of it’s comprehensive Demand Unit centric platform for ABM marketers. The platform consists of three modules designed to accelerate sales with: SalesboxAI Discover – Identify Active Demand Units using AI Assistants that generate 1st Party Intent Signals and deployed within the SalesboxAI network. Each Active Read More
Facebook parent company Meta says it has uncovered Russian efforts to undermine trust in the Ukrainian government and a separate attempt to hack Ukrainian military officials and journalists using its platform. The two separate campaigns were both small in scale and caught in the early stages, the company said. Read Read More
One of the best things about digital marketing is the data behind it. Businesses can use this data to do more of what’s working and less of what’s not. Traditional forms of marketing, like direct mail, have little data associated with them, so it’s hard to know Read More
LTK, pioneer of the creator economy and the largest global influencer marketing platform, today announced Deloitte Digital as its new creative, strategic and media planning agency of record. Together, LTK and Deloitte Digital will be launching a series of campaigns in 2022 showcasing how LTK’s creators are transforming the way Read More
© 2023, The Martech.info . All rights reserved