Today, Skai a leading commerce intelligence and advertising platform — was named the leading provider of search engine marketing and social media marketing in Digital Commerce 360’s Leading Vendors to the Top 1000 Retailers report. This marks the company’s eighth consecutive win in this category. “Over the last year, retailers have Read More
Hepsiburada , a leading Turkish e-commerce platform, today announces a joint performance advertising platform in partnership with Facebook. Managed Partner Ads (MPA) is a next-generation social media advertising platform designed to be used exclusively by Hepsiburada’s small and mid-size enterprises (SMEs). The platform allows SMEs to place targeted adverts on Read More
Scorpion, a leading provider of technology and services helping local businesses thrive, today announced it acquired MediaSmack, a provider of tailored digital marketing solutions catering exclusively to the legal industry. The acquisition solidifies Scorpion’s dominant position in serving the legal profession with the specialized, industry-specific technology and guidance that Read More
Today marks Creatopy’s move to become an ad design platform that helps businesses customize, automate and scale up their ad production and delivery. With digital ads becoming an integral part of the way businesses communicate, the company decided to invest all its efforts into developing a comprehensive solution to Read More
MediaMath, the acclaimed independent advertising technology company for leading brands and agencies, has integrated its demand side platform (DSP) with IBM Watson Advertising Weather Targeting to offer increased digital advertising precision and effectiveness while addressing new privacy standards. IBM Watson Advertising Weather Targeting is now available within the MediaMath DSP Read More
VideoByte and VideoBridge, leading providers of digital advertising technology, today announced the merger of the two companies creating a global best-in-class Connected TV (CTV) advertising experience. The combined company will operate under the VideoByte brand effective today and merge full business operations through Q4 of this year. Read MoreRead More
BigCommerce , a leading Open SaaS ecommerce platform for fast-growing and established brands, today announced a new advertising coupon program with TikTok to give matching ad credits to qualified merchants, encouraging them to explore TikTok’s suite of ad solutions with confidence, financial freedom and flexibility to expand audience reach and Read More
Liberated Syndication Inc. , the industry’s leading podcast hosting platform and advertising marketplace, today provided an update on podcast advertising rates. These rates, which are denoted as cost per thousand or CPM, are published monthly by the Company’s subsidiary, AdvertiseCast, the industry’s leading podcast advertising marketplace connecting advertisers Read More
CreativeX, a technology company that powers creative decision-making for many of the world’s leading brands, announced today a partnership with Vidsy, a technology platform that links brands with content creators to produce original mobile video ads. The collaboration will help brands ensure every Vidsy video ad meets established quality Read More
Netrush, the eCommerce accelerator partnering with premium brands providing teams, technology, strategy, and infrastructure to thrive on Amazon, has acquired Sellozo in a deal believed essential for supporting today’s digital-first brands. Sellozo is an AI-driven Amazon PPC software platform engineered to support, automate and optimize global growth, for sellers Read More
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