Prague-based AdTech company R2B2, majority-owned by the private equity fund Genesis Capital Growth, has announced the acquisition of Caroda, a leading video advertising SaaS company. The deal represents a strategic step forward, enhancing the capabilities of both companies and driving growth in the CEE and especially in international markets. Read More
NoviSign, a global leader in cloud-based digital signage software, is proud to announce its new partnership with BrightSign, the global market leader in digital signage media players. This partnership enhances the flexibility and scalability of NoviSign’s solutions, allowing businesses to combine the industry-leading software from NoviSign with the proven Read More
Brightcove the world’s most trusted intelligent video engagement platform company, announces the launch of its AI Content Suite, the company’s first official general availability release following a successful customer pilot program in 2024. This innovative suite introduces a range of AI-powered tools to increase the impact of video content Read More
BRANDefenders, a business accelerator specializing in digital marketing and strategic reputation management, announces the launch of its cutting-edge AI-Defined™ Service. With AI today, where machine learning algorithms increasingly shape public perception, this service provides businesses with the tools to train AI systems to understand and represent their brands accurately and Read More
The Vision Media team is honored to announce a new relationship with Banner Health, one of the largest non-profit hospital systems in the nation and the largest private employer in Arizona. This collaboration signals continued growth for both brands as Banner Health, headquartered in Arizona and operating in California, Colorado, Read More
Act-On Software Inc., an enterprise marketing automation platform (MAP) provider, today announced that they have signed a definitive agreement to be acquired by Banzai International, Inc. a leading marketing technology company that provides essential marketing and sales solutions. Act-On Software is the easiest-to-use and most intelligent marketing automation platform, powered Read More
Zartico, an emerging MarTech company based in Salt Lake City, Utah, has cracked the code to understanding the patterns of people and place, moving beyond data aggregation to applying its advanced data science and proprietary technology to deliver innovative marketing performance solutions for destinations, place-based businesses, and their agencies. By Read More
Embracing Web3, EarnOS delivers global engagements where “everyone wins.” Harnessing instant global stablecoin payments, decentralized knowledge graphs, and AI-powered semantic analysis, EarnOS has made it possible for brands to reach the right people and for users to discover more of what they love while getting rewarded — no noise, no friction. “Read More
MobileAction announced that it has expanded its commitment to the Apple Search Ads ecosystem. Skai (formerly Kenshoo) has entrusted MobileAction with the opportunity to integrate its Apple Search Ads business into MobileAction’s offering. This combination significantly expands MobileAction’s capabilities and offerings, enabling the company to support app developers Read More
At CES 2025, Amazon Ads today announced a SQL generator for Amazon Marketing Cloud (AMC), a new generative AI capability that helps advertisers more quickly and easily develop insights from their AMC signals. This new AMC capability provides a natural language interface through which advertisers can generate SQL queries for their Read More