Pixalate, the global market-leading fraud protection, privacy, and compliance analytics platform for Connected TV (CTV) and Mobile Advertising, today released its Ad Trust & Safety API suite, a set of self-service APIs and SDKs that give app developers the ability to secure their apps against ad fraud from the beginning Read More
Ogury, a global technology leader in mobile advertising anchored in privacy protection, today announced a direct integration with the global advertising technology leader, The Trade Desk. Media buyers can now access Ogury’s high-performance, privacy-conscious mobile advertising solution directly through The Trade Desk. In line with an industry-wide development towards Read More
Quartile, the leading ad optimization platform for top e-commerce marketplace sellers, today announced it has acquired Sidecar, a performance marketing technology provider for e-commerce retailers and brands that works across all major advertising platforms, including Google, Microsoft Bing, Facebook, Instagram, and Amazon. The two companies will combine under the Quartile Read More
BrandMaker, a provider of Marketing Operations software, today announced that it has completed the acquisitions of Allocadia and Hive9, expanded its executive team, and established its global headquarters in Austin, TX. The new BrandMaker delivers the first complete enterprise marketing operations suite to give CMOs visibility, insights, and agility from Read More
Integral Ad Science , a global leader in digital media quality, today announced an advanced integration with Mediaocean, providing a new level of automated campaign management. Now media buyers and planners can seamlessly set up, launch, and adjust their digital campaigns within Mediaocean buyer workflow (Prisma) and automatically populate this information Read More
Interactive Advertising Bureau (IAB), the digital media and marketing trade association, today announced the launch of the first-ever digital media apprenticeship program in the U.S. IAB Accelerate: Digital Media Apprenticeship, in partnership with American Apprenticeships Work (AAW), will address diversity in the workforce across the industry and empower employers Read More
America’s leading niche magazine publisher, The N2 Company, brought home the gold – as well as platinum (the highest honor) and an honorable mention – in the 2021 MarCom Awards. The N2 Company (N2) is no stranger to recognition, having earned spots on many “top workplaces” and “fastest growing” lists, from Inc. Read More
Etihad Airways, the national airline of the UAE, and Ad-Lib.io, the next-generation Creative Management Platform (CMP), have partnered to advance Etihad’s digital advertising capabilities to the next level by leveraging Ad-Lib.io’s leading platform for digital-savvy brand marketers. Following a rigorous RFP process, Ad-Lib.io’s platform Read More
Alltemp, Inc. announces that the Company has completed the acquisition of an established digital marketing business, Digi Messaging & Advertising, Inc. (“Digi”) through a share exchange agreement. To complement its existing B2B services, the Company plans to roll out a new consumer-facing platform based upon the integration of Digi’Read More
Clutch, the leading B2B ratings and review platform, has officially announced its 2021 Top Global Advertising & Marketing Firms, ranking 5W Public Relations as a top provider in the Public Relations Agencies category. Each year, Clutch publishes its official list of the top advertising and marketing companies from all over Read More