At the Google Marketing Livestream, Google announced new features & rollouts of existing tools for advertisers. Here are the key takeaways! At the annual Google Marketing Livestream, Google announced several new features and broader rollouts of existing tools for advertisers. We’ve broken the big announcements into six main themes: Read More
Google sunsets the generic rich results search appearance in Search Console. Google is retiring the generic rich results search appearance in Search Console performance reports, as there are now individual filters for most rich result types. To be clear, this doesn’t mean Google is getting rid of rich results Read More
Google AI Blog announced KELM, a way that could be used to reduce bias and toxic content in search (open domain question answering). It uses a method called TEKGEN to convert Knowledge Graph facts into natural language text that can then be used to improve natural language processing models. Read Read More
![Announcements from Google I/O & More Digital Marketing News [PODCAST]](https://themartech.info/wp-content/uploads/2021/06/n44.jpg)
The team breaks down the search, shopping, and downright bizarre announcements from Google I/O. Plus, what Pinterest creators and brands should know about idea pins. You don’t need to watch Google executives talk to a Paper Airplane to stay in the loop on everything that happened at Google Read More
Google announced new features for app advertisers. Learn more about device targeting, new attribution options, leveling up user experience and improving attribution! Google’s app usage research shows that 63% of consumers will continue to seek out the best app experiences even once stores reopen. Moreover, 75% of consumers are more likely Read More
All Shopify merchants can soon list their products across Google with just a few clicks. Google expands its partnership with Shopify and introduces a simplified process for all 1.7 million merchants to get their products listed with a few clicks. In addition, Google is enhancing the ecommerce experience with more ways Read More
YouTube reveals details about four updates on the way that aim to make creators’ workflows more efficient. YouTube Studio will soon receive several quality of life updates designed to help creators get more done in less time. Recording and editing videos is taxing enough without going through the process of Read More
When cookies aren’t available, Google Analytics will soon be able to gather data using machine learning. Google announces several updates that will help provide site owners and advertisers with relevant data when cookies aren’t available. The new privacy-safe tracking methods, which don’t involve Google’s controversial FLoC Read More
YouTube updates community posts with three new features, including the ability to view analytics data for the first time. YouTube is rolling out three updates to community posts, including a first-ever look at analytics data and the ability to add more images. Ever since YouTube launched community posts, creators have Read More
The responsibility for ensuring full site accessibility does not lie with web devs alone. Wix has released a new tool to improve accessibility. One billion people around the world utilize accessibility features to navigate the internet. Yet when it comes to making our websites accessible, many of us are left Read More
© 2023, The Martech.info . All rights reserved