Embedding Web Stories on webpages is easier with an update to Googles Web Stories WordPress plugin. Google has updated its official Web Stories plugin for WordPress with the ability to embed content on webpages. Since the launch of the Web Stories plugin it has offered robust creation tools, but users Read More
The Microsoft Audience Network has announced support for Facebook campaign import functionality and video ads. Here’s what advertisers need to know. The Microsoft Audience Network, Microsoft Advertising’s native ad platform, will soon support Facebook campaign import functionality and video ads. What do advertisers need to know? We’ve Read More
Jetpack Boost offers an easy one-click solution for optimizing for Core Web Vitals for publishers who need a DIY solution Automattic, founded by the same person who created WordPress, formally launched Jetpack Boost, a free plugin that helps web pages optimize for Core Web Vitals. This is important because Core Read More
Businesses on Facebook and Instagram now have the ability to schedule stories using Facebook Business Suite. Facebook is rolling out several updates for businesses which include the ability to schedule stories across Facebook and Instagram. New features coming to Facebook Business Suite are detailed in a company announcement. In addition Read More
Google’s Insight Page rolls out to all accounts. Advertisers share their tips for getting the most from it. Google Ads’ Insights Page has officially rolled out to all advertisers globally. The Insights Page was initially launched in November 2020 as a beta. Read MoreRead More
Google announced will set a 1st-party cookie through the global site tag & model conversions in Europe for some GMP users. Here’s what you should know. Starting in May, Google Ads will be setting a first-party cookie with a new identifier through the Global site tag as well as Read More
LinkedIn users can now address gaps in employment history with profile options to indicate when life events such as a parental leave or sabbatical occurred. In addition, LinkedIn is making it easier for freelancers and self-employed individuals to list their career status on their profile. These updates are a continuation Read More
It has been alleged that Google has been giving its own ads an unfair advantage within the Google Display Network. Here’s what we know. In a recent anti-trust case, it has been alleged that Google has been giving their own ads an unfair advantage within the Google Display Network Read More
Google Discover is excluding Satire and four other types of content. There is a report of non-satire content being excluded Google updated it’s Google Discover policies to add five kinds of content that may be excluded from being recommended. Publishers should take note and govern themselves accordingly. Read MoreRead More
Google offers advice on optimizing web stories and measuring their performance in search results. Google’s latest Lighting Talks video focuses on doing SEO for web stories and tracking how they perform in search. Pascal Birchler, Developer Relations Engineer at Google, leads the discussion by breaking down everything from what Read More
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