Google is reportedly planning an algorithm change targeting content that makes unverified or slanderous claims about other people. A New York Times (NYT) report states that Google is planning on changing its algorithm to demote websites that publish unverified or slanderous claims about other people. This change is said to Read More
A new report from LinkedIn lists the top 10 in-demand marketing skills in 2021. LinkedIn has published a report of the top 10 in-demand marketing skills in 2021, based on what employers are looking for in job postings. Half of the top 10 jobs posted on the platform are in the digital or media space, [&Read More
Instagram CEO Adam Mosseri published an article explaining how algorithms rank content shown in peoples’ feeds. A blog post written by Instagram CEO Adam Mosseri explains how content is ranked for users in different sections of the app. Mosseri goes over how content is ranked in the main feed, the Read More
Googlebot doesn’t recognize a difference between posts and pages, therefore they each have equal opportunity to rank in search results. Google doesn’t distinguish between blog posts and webpages when indexing and ranking content. A “post” can rank just as well as a “page.” This is stated by Google’Read More
Google is capable of forwarding ranking signals from one URL to another without a 301 redirect in place. Google’s John Mueller says, in some cases, it’s possible to forward ranking signals from an old URL to a new URL without a 301 redirect. This is mentioned during Mueller’s weekly Read More
As an SEO best practice, the above the fold area of a webpage should have at least some content which is unique to that page. This is recommended by Google’s John Mueller during the weekly SEO hangout recorded on June 4. A site owner named Jameson Sansone asks Mueller a Read More
YouTube is rolling out five updates to creators’ analytics data, which provide more insights into how users engage with content. YouTube Analytics is getting five updates that give creators access to more data on how users engage with their channel’s content. Read MoreRead More
Google is releasing a broad core algorithm update today on June 2, 2021. This will be followed by another core update in July. Google originally intended to pack more into today’s update, but couldn’t get everything ready in time. That’s the reason for releasing two core updates one month Read More
Google’s John Mueller advises site owners that deleting a sitemap won’t prevent URLs from being crawled in the future. This topic is discussed in the latest episode of the Ask Googlebot video series on YouTube. Mueller addresses a question asking if it’s possible to turn off or Read More
This week, LinkedIn announced event ads and the option to boost organic posts from businesses’ profiles. Plus, everything announced at the Snap Partner Summit. On this week’s episode of Marketing O’Clock, hosts Jess Budde, Mark Saltarelli, and Christine “Shep” Zirnheld tell you everything you need to know about Read More