Deepfakes have made a huge impact in the latter half of the previous decade, an impact so incredible that it completely changed the way that we viewed videos and other images online. The videos made using deepfake technology are so convincing that they blur the line between what’s real Read More
NBCUniversal announced its new go-to-market offering, One Platform, a structure advertisers will be able to use to leverage NBCUniversal’s content and scale, including over 110,000 hours of new original content in 2020 and a reach of 97 percent of people in the U.S. as well as half a billion people around Read More
Research from Harris Poll and DoubleVerify earlier this year finds that the majority of consumers feel it is critically important that a brand advertises on content that is safe, accurate and trustworthy. In fact, nearly 90% of consumers feel that brands bear responsibility for ensuring their ads run beside content that Read More
Twitter is launching the Promoted Trend Spotlight, a takeover ad displayed at the top of the Explore tab. The Explore tab houses Twitter’s trending topics, which makes it one of the most frequently visited sections outside of Twitter’s main feed. Read MoreRead More
The key to using Facebook is all about figuring out how the settings work and how the user interface is supposed to function at any given point in time. Most of the time when it comes to their user experience, Facebook tends to make changes quite regularly because of the Read More
Twitter is launching the Promoted Trend Spotlight, a takeover ad displayed at the top of the Explore tab. The Explore tab houses Twitter’s trending topics, which makes it one of the most frequently visited sections outside of Twitter’s main feed. Read MoreRead More
In the recent general election debates between Boris Johnson and Jeremy Corbyn they both commented on the other one finding a magic money tree. But research suggests that even if someone did find a magic money tree, they wouldn’t notice the money. In 2010, film makers left 100 dollars in a Read More
Rep. Bob Rommel is proposing legislation that would allow transportation network companies like Uber and Lyft to begin placing digital advertising boards on top of vehicles. The signs would be illuminated and digitally operated. The bill (HB 1039) limits the sign to no taller than 20 inches and no longer than 54 inches. Read More
Google announced today that 500 million people are now using Google Assistant across smartphones, TVs, smart home devices, and other gadgets. That figure represents the number of people using Google Assistant each month, a metric which Google has never previously revealed. While half a billion is a considerable number of monthly Read More
From purchasing new products to looking at trending designs, we take help from social media platforms for everything and we are living among the generation who rely more on social networks for recommendations and suggestions as compared to a real person. Read MoreRead More