Bob, a founder member of Bold Marketing & Communications, uses big data and AI to provide customers an unfair competitive advantage. With B2B businesses, account-based marketing (ABM) is extremely popular, and for good reason. When implemented correctly, ABM is one of the best methods for increasing account income, boosting Read More
The International Research Conference is a federated organization dedicated to bringing together a significant number of diverse scholarly events for presentation within the conference program. Events will run over a span of time during the conference depending on the number and length of the presentations. With its high quality, it Read More
Account-based marketing (ABM) lets you reach the businesses that will more likely become high-value, long-term clients. In this video, Nicole explains how it works and shares four major benefits of using this tactic. ABM is a digital marketing strategy that allows you to create hyper-targeted campaigns in order to reach Read More
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