Google Ads Vice President Jerry Dischler just came out with the three most important things he recommends you focus on for growing your business with Google Ads. 1) Unlocking Automation 2) Prepare for the Future of Measurement 3) Exceeding Customer Expectations for Digital Privacy Read More
Search Marketing Summit Australia 2022 is a conference dedicated to Search Engine Optimization (SEO) and & Online Marketing. Search Marketing Summit is Australia’s only dedicated search engine marketing conference designed with search marketing practitioners who have mid to high levels of experience in mind, we don’t do the basics. Read More
Digital advertising is constantly evolving to meet the ever-changing needs of users. Advertisers are having to get creative as people are becoming more sophisticated in the ways they discover and interact with content. This is where the use of native advertising comes in. Native ads are a form of advertisements Read More
Spending money on digital ads is one thing. But explaining the return on investment of ad campaigns to local business clients is another. In this video, Vendasta’s Nicole Lauzon explains the key questions agencies should ask when creating ad campaigns for customers, best practices for sharing results, and what Read More
There’s one big change coming to Instagram Reels. If you pay attention to this new strategy and use it right away, you may be able to use it as a competitive advantage. Facebook Reels is starting something called Overlay Ads. These overlay ads will help creators earn money with Read More
Proactive collaboration on social media can amplify a common message and drive user generated content helping build brands and drive marketing messages. Taking a deep dive to look at who and where your business should be networking will help progress your digital marketing strategy. 17th March 2022 | 14:00 – 16:00 Read MoreRead More
Learn how to make the most of your short-term advertising budget, while complementing your overall Business Strategy. Do you know what you are selling? Who are you selling it to? It is important to target the right market and know how to track that market. How can you ensure you Read More
Hear what’s new from the Google Ads team at the Google for Games Developer Summit 2022, including pre-registration App campaign options, ad revenue optimizations, and more.Read More
Publishers are in a unique position of power as the demise of the third-party cookie threatens advertising industry norms. Solutions to the cookie challenge from large ad tech companies (primarily Google) continue to miss the point: A simple workaround solution isn’t going to cut it for an ad industry Read More
Slow loading times can lead to high bounce rates and lost customers. A slow website will also hurt your SEO rankings, which means you’ll be paying more for advertising to get traffic. Alignment Online Marketing offers services that will help you identify issues on your website to ensure that Read More
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