Tags : #ai

Interpublic Group Unveils AI-Powered Agentic Systems for Commerce

Interpublic Group has introduced Agentic Systems for Commerce (ASC), a cutting-edge solution aimed at helping brands navigate and optimize today’s complex commerce landscape through advanced automation and AI. ASC utilizes IPG’s proprietary agentic system and is powered by data from Intelligence Node, a transaction data company acquired by Read More

Next-Gen Marketing Intelligence: InMarket Introduces Unified Measurement Platform

Unified Measurement, an AI-powered end-to-end solution that transforms how marketers approach performance tracking, optimization, and scenario planning, has been formally introduced by InMarket, a leader in real-time marketing and measurement. This next-generation platform elevates media mix modeling by combining predictive AI capabilities with real-time in-flight campaign optimization and incrementality measurement—Read More

AveriSource Platform Launches on AWS Marketplace, Streamlining AI-Powered Modernization

AveriSource, a hybrid modernization company powered by artificial intelligence, has officially launched its AveriSource Platform™ in the newly introduced AI Agents and Tools category within AWS Marketplace. This development enables customers to discover, purchase, and deploy AI-driven agent solutions, including the AveriSource Platform, directly through their AWS accounts. The result Read More

A breakthrough predictive model from Prescient AI helps marketers to make smarter, faster marketing decisions

Prescient AI has unveiled a groundbreaking forecasting and optimization model designed to replace outdated marketing measurement systems that struggle to meet the demands of today’s fast-paced, high-stakes environments. This proprietary model, which offers forecasting and measuring capabilities much beyond what is currently available in media analytics platforms, ushers in Read More

Marketing’s AI Revolution: How Semrush is Setting New Standards in Digital Strategy

The marketing industry is experiencing a major transformation as artificial intelligence reshapes how companies approach content creation and optimization. Traditional methods, which once depended heavily on human creativity and manual processes, are giving way to AI-powered platforms that promise greater efficiency and precision. This shift represents more than just a Read More

The AI and automation strategies of Cobalt Keys LLC revolutionize digital marketing

Cobalt Keys LLC is a dynamic marketing firm dedicated to amplifying the digital presence of professional corporations. With a strong focus on strategic innovation, the company utilizes advanced AI solutions and email marketing to analyze online visibility and strengthen client engagement. Their expertise lies in creating personalized marketing plans designed Read More