Conversica, Inc., the leader in Conversational AI solutions for enterprise revenue teams, was named ‘A Strong Performer’ and cited as the best fit for aligned B2B sales and marketing teams as stated in The Forrester New Wave™: Conversation Automation Solutions, Q3 2022. According to Forrester’s New Wave report, Conversica Read More
Podcasts are more popular than ever. More businesses are turning to the media as the number of listeners rises. The goal of B2B marketing teams is to increase targeted brand awareness while interacting with clients and prospects. More than 40% of the Cloud 100 businesses had their own branded podcasts in 2021. Read More
Account-based marketing platform RollWorks, a division of NextRoll, today announced a series of product innovations and enhancements – including Account List Builder, Pixel Assistant, and Site Traffic Revealer—the latest in increasing momentum as the account-based marketing (ABM) platform high-growth companies rely on for accurate reach at scale and precise targeting Read More
The blocking of third-party tracking cookies in the Chrome browser has been postponed until the second half of 2024, according to Google. The business originally intended to ban third-party cookies from its browser by 2022; however, this goal was then postponed to 2023. The current date for Chrome’s cookie ban is 2024. What Read More
Do you have an e-commerce website where users struggle to complete transactions? Are you a B2B business wanting to understand how your website can better support your sales cycle? Join us for our May webinar to learn more about conversion rate optimization and best practices for both B2B Read More
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