Salesforce the global leader in CRM, today announced that Salesforce has been recognized by Gartner as a Leader in its 2022 Magic Quadrant for Multichannel Marketing Hubs. Salesforce was evaluated for its Salesforce Marketing Cloud. In today’s digital-first world, customers expect personalized experiences from companies at every touch point, Salesforce Read More
TechTarget, Inc., the global leader in B2B technology purchase intent data and services, today announced that it has been recognized as a Leader in Account-Based Marketing (ABM) by Quadrant Knowledge Solutions, a leading independent global analyst and consulting firm. Quadrant Knowledge Solutions’ SPARK Matrix™ – Account-Based Marketing (ABM) Platforms, 2022 report Read More
Pivotree Inc., a leading provider of frictionless commerce solutions, announced today a new partnership with Spryker, a leading digital commerce platform for B2B, B2C, Enterprise Marketplaces, and Unified Commerce. This partnership unshackles B2B customers from burdensome, monolithic systems, technology debt, and cost constraints. The transformation to Spryker’Read More
Effective digital marketing tools for business success. Excellent digital marketing methods that propel business sales. Modern marketing tactics that will take your business to the next level. Affordable marketing methods for today’s enterprise. The digital space has dramatically altered how marketers interact with B2-B audiences. Not only does Read More
HG Insights®, the global leader in market intelligence for technology vendors, has updated its flagship Platform. Platform 2.0 better delivers the actionable insights business leaders need to understand their markets in-depth, make decisions, and Go-To-Market (GTM) with precision and confidence. According to recent McKinsey & Company research, companies using data-driven B2Read More
Integrate, the leader in B2B Precision Demand Marketing (PDM), today announced it has won gold for B2B Marketing’s Martech Vendor of the Year. The Martech Vendor of the Year category awards the martech vendors with solutions that enable B2B marketing activity. B2B buyers have changed. Read More
Demandbase, the Smarter GTM™ company for B2B brands, announced today’s prestigious award wins from B2B Ignite London. At the world’s biggest B2B marketing learning and networking experience, Demandbase was honored with the silver award for ABM Platform of the Year, the top award for overall Read More
HubSpot small-business users are the focus of free CMS, marketing automation, and CRM features after the company spent several release cycles wooing enterprise customers. HubSpot retooled its free CRM, CMS, and marketing automation offerings for B2B small businesses – including those just setting up shop. Users of HubSpot’s free-tier Read More
The prestigious award recognizes the companies producing the most innovative business technology around the world. These awards celebrate all those transforming the B2B marketing landscape through marketing technology. We are thrilled that Kaltura has been named the Digital or Hybrid Event Platform of the Year, and it is a Read More
LinkedIn is one of the best places to target professionals with a granularity almost unheard of on any other digital platform. Setting up your campaigns is simple, but you may improve them by making a few small changes. Simple adjustments can have a significant impact, whether through improved targeting, organisation, Read More
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