Tags : business growth

How marketers can succeed without tracking third-party cookies

Many business models today rely on the collection and sale of customer data. However, as high-profile privacy breaches increase in severity and regularity. Now more consumers feel like they’re losing control over their most precious asset. Cookies are little data files that are used to gather, store, and sell Read More

Accelerating Digital

Today, almost every company is a digital company. On average, a fifth of enterprise revenues come from digital products and services, according to new research by The Economist. This figure is forecast to double within a year and accelerate strongly beyond that. Rising competition, customer expectations, and social responsibility have Read More