Tags : digital advertising

CloudControlMedia Launches New Performance Marketing Platform

Cloud Control Media, a subsidiary of QuinStreet, Inc. (Nasdaq: QNST) announces the release of CloudControlMedia Platform 3.0 (CCMP). CCMP boosts media performance and increases profits for organizations using the platform across digital marketing channels. The platform allows businesses to manage multiple marketing and media channels from a single, customized, cloud-based solution. Read More

Digital Marketing Conference

Whether it’s engaging with fellow marketers over a cocktail at our Cocktail Receptions, or picking the brains of some of the industry’s brightest and best thought leaders during our Networking Breaks, DigiMarCon Australia & New Zealand provides ample opportunities to grow relationships and build opportunities. 25 – 26 Aug 2021 – Parramatta, Australia Read More

IAB Releases New Guidelines for AI’s Use in Digital Advertising

As ad-tech companies consider AI alternatives to cookies and other third-party trackers, the Interactive Advertising Bureau (IAB) is releasing new guidelines and best practices for the use of machine learning at every level of digital advertising production. The guide draws on experiences from various publishers, agencies and ad-tech companies to Read More

Legislation would allow Uber and Lyft to put digital advertising on cars

Rep. Bob Rommel is proposing legislation that would allow transportation network companies like Uber and Lyft to begin placing digital advertising boards on top of vehicles. The signs would be illuminated and digitally operated. The bill (HB 1039) limits the sign to no taller than 20 inches and no longer than 54 inches. Read More