Tags : Digital Marketing

How startups can use performance marketing for brand building

Digitalization has gained prominence worldwide ever since COVID-19. But companies across all sectors are implementing digital changes to stay ahead of the curve. Whatever the case, there is no denying that the Covid-19 pandemic has changed the landscape of living and working situations. As a result, staying current with the Read More

Podcast Stats That Advertisers Need to Know

This list of podcast advertising statistics might help you determine whether your business would benefit from developing a podcast advertising strategy to reach millennial or Gen Z consumers.With the help of these strategies, you may find podcasters whose pricing point and intended audience fit your brand. Then, by sponsoring Read More

NinjaCat Acquires Shape.io, Furthering Vision of Delivering An All-In-One Platform and Single Source of Truth for All Marketing Data

NinjaCat, the digital marketing performance management platform purpose-built for agencies, media companies, and multi-location brands, today announced the acquisition of Shape.io, a leading pay-per-click (PPC) budget management software suite. The integration of Shape.io’s budget monitoring and automation capabilities together with the addition of its leadership, engineering, and Read More

The Importance Of Using Conversational AI In Marketing

Conversational AI-powered chatbots help businesses scale their social media efforts of the organizations by answering customer queries, delivering personalized content, and automating customer outreach. A business’s relationships with its clients on a personal level are crucial. The effectiveness of these discussions or interactions influences how the client views the Read More

Siteimprove Partners with Americaneagle.com to Enable Brands to Deliver More High-Performing and Accessible Content

Siteimprove, the leading enterprise platform that helps brands transform content into revenue, announces its partnership with Americaneagle.com to unveil the expanded Siteimprove Connector for Sitefinity CMS, an integration that helps brands ensure their websites are accessible to everyone. Digital marketers that use this new Connector built by Americaneagle.com Read More

Site Impact Announces Investment in Digital Marketing Solutions with Acquisition of Mendez Media Marketing

Site Impact joins forces with Mendez Media Marketing & Databyrd software, to become one of the country’s leading multi-channel digital marketing solutions. Site Impact, a leading multi-channel solutions company, announces the acquisition of California-based digital media marketing agency, Mendez Media Marketing, Inc. and sister software company, Databyrd. This is Read More

5 Reasons Why SEO Matters for Your Startup

Managing your business effectively online is just as crucial as running the business itself. Your startup will gain an advantage over its rivals by using SEO. Digital marketing is thriving in the modern world, as evidenced by the fact that you are reading this on the internet rather than in Read More