ActionIQ, the leader in customer experience (CX) solutions, today announced that it won the 2022 Digiday Media Award in the Best First-Party Data Strategy category. AIQ was selected for its work helping a global media company deliver personalized customer experiences across all its brands as it shifted from advertising to subscription Read More
Tags : Digital Marketing
Rent-A-Center, the leading dedicated lease-to-own retail channel for durable goods such as furniture, electronics, and appliances, named SOCi its localized marketing platform of record. The partnership between SOCi and Rent-A-Center exemplifies where multi-location, online-to-offline marketing is headed and what retailers are looking for from digital marketing solutions as they seek Read More
Khoros, an award-winning leader in digital-first customer engagement software and services, today announced it has partnered with EveryoneSocial, the leading employee advocacy platform. The partnership combines the power of Khoros’s social media management solution (including content management, publishing, social listening, and governance) with tools in EveryoneSocial that help brands Read More
G2 named SmartSites to their list of Best Marketing Strategy Agencies in 2022. Professional marketing strategy services help businesses across industries to map and execute advertising strategies. Market strategy agencies analyze a business’ existing marketing efforts, determine their overall effectiveness, and suggest new strategies if necessary. Marketing strategy companies do not Read More
360 Digital Marketing is among the leading names when it comes to digital marketing. They specialize in elevating their client’s business by providing the best digital solutions that fit the image of the client’s brands. With almost a decade of experience, they have accumulated a loyal clientele by providing Read More
Enero Group has made two digital agency acquisitions in the US and the Asia Pacific, with both businesses joining technology firm Hotwire Group. San Francisco-based ROI DNA, a B2B digital marketing agency working with technology companies, extends Hotwire’s capabilities in North America, while GetIT, a marketing agency specializing Read More
According to the leading digital marketing agency Melbourne-wide, Zib Digital, digital marketing is more important than ever, but as it is an ever-evolving landscape, businesses need to keep up and adapt their strategies to continue to reach their audience. An integrated approach across multiple touchpoints will enable a brand to Read More
What makes some content shine while some just stinks? What is the secret formula to writing winning content? In the B2B and B2C content marketing world, you have to stay on top of best practices to create the best content. Attend “Delightful or Dreadful: An Honest Conversation About Read More
WPP today announces it has agreed to acquire the business of Bower House Digital, a leading marketing technology services agency in Australia. Bower House Digital will join Ogilvy’s global network, further strengthening its ability to deliver technology-driven marketing solutions for clients. Founded in 2017 by Bryan Dobson and Meg Quinn, Read More
Even in the age of social media, emails remain a formidable force. Cold emailing potential customers can boost sales, sign-up rates, and website conversions for your niche or small business. It needs more than just sending one straightforward or protracted email to prospective clients because not all cold emails are Read More