Today, the video platform Rumble announced that a significant portion of its advertising inventory is being deployed through an alpha version of its advertising marketplace instead of public ad exchanges. The company will roll out the marketplace in stages during the course of 2022. Eventually, all ads on Rumble’s platform Read More
V12 Marketing, a full-service marketing agency based in Concord, New Hampshire, has just announced the completion of an acquisition of BZA, a New Jersey WordPress and marketing agency. Mike Visconti, the founder of V12 Marketing, has said, “We’re so pleased to have finished this acquisition right before the New Read More
In the next step toward better understanding who is watching what programming and better presenting advertising at the person-level, Nielsen (NYSE: NLSN) announced the launch of Streaming Signals, a new solution for connected TV (CTV) operators and advertisers to better understand who is watching a show within the household. A Read More
Liberated Syndication Inc. , the industry’s leading podcast hosting platform and advertising marketplace, today provided an update on podcast advertising rates. These rates, which are denoted as cost per thousand or CPM, are published monthly by the Company’s subsidiary, AdvertiseCast, the industry’s leading podcast advertising marketplace connecting advertisers Read More
Force4 Technology Communications, LLC today announced its launch as a trusted and innovative provider of public relations and marketing communications services for B2B high tech companies. The business will be run by Nadel Phelan’s long-established executive team – Cara Sloman, Peggy Tierney Galvin, Sean Wood and Lisa Christensen – and Read More
AppLovin Corporation , a leading marketing software company, today announced it has completed the acquisition of Twitter, Inc.’s (NYSE: TWTR) MoPub business for $1.05 billion in cash. Combined with MoPub’s core features, MAX further accelerates growth and improves efficiencies for app publishers while providing advertisers with expanded reach and market-efficient Read More
Digital Media Solutions, Inc. , a leading provider of technology-enabled digital performance advertising solutions connecting consumers and advertisers, announced a premier lineup of seasoned industry leaders to speak at this year’s Lead Generation World conference. Chief Technology Officer (CTO) Jason Rudolph, Chief Marketing Officer (CMO) Kathy Bryan and Director of Read More
Mobiquity Technologies, Inc. , a leading provider of next-generation advertising, today announced a new end-user feature for MobiExchange (www.mobiexchange.com), the Company’s SaaS platform for digital advertising and data services. Designed in response to existing customer’s evolving digital campaign needs, Mobiquity’s MobiExchange platform now allows marketers to Read More
The calendar year of 2021 shaped to be a record one for Phonexa, as the marketing automation platform marked more momentous milestones in developing its turnkey software and company across all fronts. By building, developing, and adding a series of new functionalities and advanced features to its suite of products, Phonexa Read More
Leading digital marketing and website development company Blue Atlas Marketing is pleased to announce that it has recently launched new web accessibility and ADA compliance website development and design services for businesses across the United States. The company is offering cutting-edge AI-based Accessibility solutions for automatic adjustments for assistive technology. Read More
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