Fospha, the direct-to-consumer (D2C) growth platform, is a marketing measurement tool for D2C brands. Its product gives marketers a comprehensive view of marketing performance across all their ad platforms, focusing on showcasing the relative effectiveness of all channels, campaigns and ads. Crucially, its product offers an independent view Read More
AdPlayer.Pro, a global provider of outstream video advertising solutions has released the company’s Q3 2021 business results, reporting the number of daily served video ad impressions exceeded 47 000 000 in July – September 2021. According to the official announcement, the tracked video ad serving volumes align well with the company’s forecasts for Read More
The CyberWire announced today the release of its B2B Marketer’s Guide to Podcast Advertising: how to create tangible demand with a direct response budget. Published as both an eBook and a podcast, the guide was created to help organizations advertising in the popular programs across the CyberWire Network Read More
imo Ads, a global mobile marketing platform that provides comprehensive branding and performance solutions for businesses located in the MENA region, will participate in the 11th annual BrainScape, one of the largest marketing conferences in the region. imo Ads will have its own virtual booth where it will welcome business, Read More
A leader in website growth, SEO, Google MAP SEO, Lawyer Marketing, and Online Press Release Distribution Service Company KISS PR Champions Small Digital Agencies. “Just in time for Cyber Monday and Thanksgiving shopping, many SEOs, e-commerce companies are looking to promote their content. Due to the Holidays large media buys Read More
Adverty AB , the leading in-game platform for advertisers, agencies and game developers, is expanding its footprint with a global partnership with Smart; a leading independent ad tech platform. The goal of this integration is to provide advertisers with easy access to a large pool of thematic advertising inventory, enabling them Read More
ADEX, the leading anti-fraud solution provider aimed at protecting advertisers’ websites from bots, announces that real-time traffic analysis is now available to all categories of customers additionally to a wide spectrum of advanced anti-fraud tools. Tracking traffic purity in real-time is crucial, since this is the only way to avoid Read More
PATTISON Outdoor Advertising, Canada’s leading Out-of-Home advertising provider has officially expanded its growing Transit Advertising portfolio in the Greater Toronto Area with the addition of Brampton Transit, a public transport system operator for the City of Brampton. Effective November 9, 2021, PATTISON Outdoor will exclusively offer exterior and interior advertising placements Read More
To allow marketers to optimize their buys with Snap and reimagine how they approach ad-buying, Snap is globally rolling out a new advertising product, Multi-format Delivery. Available now, Multi-format Delivery will offer brands buying on Snap the opportunity to purchase multiple advertising formats in one cohesive ad set, optimizing towards Read More
Infomo Global Ltd. today announced a strategic merger with Indian ad-tech platform – TorcAI to enable its alliance partners to offer an integrated ecosystem that addresses the emerging needs of large publishers, publisher consortiums, telecom carriers, agencies, and brands across the vast global marketplace. Most governments have introduced new laws to Read More
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