Europe’s leading marketing event is now launching in California. Connecting the most proactive marketing professionals with the tools, techniques and innovations they need to be at the forefront of the ever-evolving world of marketing. Read MoreRead More
Save the date! The American Academy of Advertising invites you to join us for the 2022 Annual Conference held in sunny St. Petersburg, Florida from March 24 – 27, 2022. Additional information about the conference, including registration and program submission processes, will be forthcoming. In the meantime, please mark your calendar and peruse the below [&Read More
Cart.com, the Ecommerce-as-a-Service (ECaaS) provider helping brands to thrive through and beyond the pandemic world of digital commerce, today announced a strategic partnership with Google Cloud to advance its mission and deliver robust, unified analytics for its 2500+ brands. As one of the first end-to-end ecommerce solutions providers equipping merchants Read More
The Kroger Co. is building upon the first-party targeted advertising services it offers CPG brand advertisers. Kroger’s media advertising business, Kroger Precision Marketing (KPM), based on its 84.51° data analytics subsidiary, is launching a new private programmatic advertising marketplace. Known as the Kroger Private Marketplace, the service allows advertising agencies Read More
Do you want to build strong backlinks for your website? If so, you will need to focus on building educational links. Educational sites are well-respected, and their content is often shared. In this blog post, we will discuss how to build EDU backlinks that can help increase traffic and rankings Read More
Global advertising technology leader, The Trade Desk (Nasdaq: TTD), today announced a first-of-its-kind global partnership with Xiaomi, the world’s second-largest smartphone maker, that allows advertisers to access Xiaomi’s global audience through its mobile ad offerings directly via The Trade Desk platform. The Trade Desk’s direct integration with Read More
Lee Enterprises Inc. a leading provider of high quality, trusted local news and information and a major subscription and advertising platform in 77 markets, announced a strategic partnership with Mudd Advertising, a leading full-service automotive advertising agency. The partnership leverages a customized version of Lee’s innovative Vision platform enabling Mudd Read More
MarketMuse uses AI to accelerate content planning, creation and optimization. The MarketMuse platform identifies content quality issues on your site and builds blueprints that show you exactly how to write to cover a topic comprehensively. www.marketmuse.comRead More
NewsCred, the world’s leading enterprise content marketing company, is on a mission to create software that transforms how marketing teams work. NewsCred is a two-time Gartner-leader and a regular Great Place to Work. Every day, across our Colorado, New York, London, and Dhaka offices, 200+ brilliant NewsCred employees commit their Read More
Fluent is the trusted acquisition partner for both established and growing brands. Leveraging our proprietary first party data asset, Fluent creates marketing programs that deliver better digital advertising experiences for consumers and measurable results for advertisers. Founded in 2010, the company is headquartered in New York City. www.fluentco.comRead More
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