Smartly.io, the leading social advertising automation platform for creative and performance marketers, today announced Ad Ranking, a new capability within its insights offering. Already unifying creative, media, and data to break down silos across creative and performance teams, Ad Ranking now allows advertisers to quickly identify both top and Read More
CommerceIQ, the algorithmic platform that helps consumer brands win in e-commerce, today announced a strategic API integration with Criteo’s Retail Media solution to expand its omnichannel advertising offering. CommerceIQ’s customers can now optimize their retailer search advertising across Criteo’s ecosystem of retailers and marketplaces. With 63% of online Read More
Permission.io, a leading provider of permission-based digital advertising, today announced the availability of its blockchain validator node and blockchain full node on Google Cloud Marketplace. With both of these offerings available on Google Cloud Marketplace, users will have access to Permission.io’s secure private blockchain to send transactions, Read More
The next generation of AI- and ML-powered marketing is coming soon. Byonic.ai is the first-of-its-kind end-to-end platform for personalized lead insights, creative content, account intelligence, intent-based data, account-based marketing, and marketing automation. It allows data-driven teams to align their marketing, product, and customer success goals with revenue growth and Read More
Taboola (Nasdaq: TBLA), a global leader in powering recommendations for the open web, helping people discover things they may like, has today announced its new Premium Advertisers Programme to empower brands and agencies with best practices to increase customer acquisition, platform adoption, campaign success, and growth potential across Taboola’s Read More
Kaspien Holdings Inc. (NASDAQ: KSPN) (“Kaspien” or the “Company”), a leading e-commerce marketplace growth platform, released a new feature within their Amazon PPC software, AdManager. This new feature enables AdManager software users to manage another campaign type, Sponsored Brands Video, directly within AdManager. By managing this ad type within AdManager, Read More
Extreme Reach (ER), the global advertising, analytics and rights management platform built for all forms of TV and streaming video, today announced it has formed a partnership with BrightLine to create frictionless workflows as brands race to leverage the new personalized, interactive advertising and advanced ad formats in CTV/OTT Read More
Optable, a SaaS data connectivity platform designed for the advertising ecosystem in the age of privacy, has been chosen by La Presse, the benchmark French-language news media in Canada, to power its next generation of privacy-preserving advertising products. The erosion of third-party identifiers is intensifying the need for publishers to Read More
Carson Group, one of the fastest growing financial services firms in the country, announces the further expansion of its marketing team with the addition of Samantha Allen as Vice President of Digital Marketing, a newly created position. She comes to Carson with more than a decade of experience in digital Read More
Digital Media Solutions, Inc. (NYSE: DMS), a leading provider of technology-enabled digital performance advertising solutions connecting consumers and advertisers, today announced that its Board of Directors has initiated a process to evaluate potential strategic alternatives to maximize shareholder value. As part of the process, the Board will consider a full Read More
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