The medium of Blogging has undergone a revolution in recent years with 77% of internet users confirming that they read blogs. The expansive audience that this generates serves as a prime target for businesses looking to expand their reach and consumer base with companies that blog getting 97% more links to their Read More
Tinuiti, a leading independent performance marketing firm in the US, announced it has completed its acquisition of Bliss Point Media and its subsidiary, Prospect Point Media, a leading purchaser of digital streaming media, following a previous announcement and as reported in The Wall Street Journal. The official acquisition: Tinuiti is Read More
Nexa Receptionists Holdings LLC (“Nexa”), the leading provider of tech-enabled business services for companies of all sizes across the US, and SearchKings, one of the fastest-growing digital advertising agencies for small- to mid-sized businesses in North America, announced today a partnership to help clients in the home services, healthcare, legal, Read More
While 86% of retail is done in brick and mortar locations, the majority of shoppers begin their journey online. Retailers have to bridge the gap between digital and in-store experiences by enhancing online-to-store conversion funnels. Hyperlocology has partnered with Brickwork powered by DevHub to solve this challenge. Read MoreRead More
Amazon’s advertising business continue to grow rapidly as it is now one of the company’s key sources of revenue. In the company’s second quarter earnings report, Amazon said its “Other” category generated $7.9 billion in sales, up a whopping 87% from the year-ago quarter, and up 14% from the first Read More
Today, Skai, — a leading commerce intelligence platform — is publishing its Q2 2021 Digital Marketing Quarterly Trends Infographic, an analysis of the digital marketing trends that defined the last quarter, with a full report to follow next week. The overall picture is one of growth as the momentum of the pandemic recovery Read More
Facebook Inc. reported higher second-quarter sales and profit but struck a cautious tone looking ahead, saying growth could stall as Apple Inc.’s new rules pinch data collection on mobile devices and as pandemic-fueled advertising gains subside. The social media giant said it faces “ad targeting headwinds in 2021 from regulatory Read More
The latest addition to Google’s arsenal of digital marketing tools and features will be its new Ads Creative Studio. Not yet available to all advertisers, this new feature is still in beta and requires you to contact support to have access to it. What is it? Ads Creative Studio Read More
Logiq, Inc., a global provider of award-winning e-commerce and fintech solutions, has partnered with GumGum, a global media and contextual intelligence company, to provide e-commerce marketers a powerful targeting solution for their digital advertising campaigns. GumGum will offer its contextual intelligence solution, Verity™, through the Logiq Digital Marketing™ (LDM) platform. Read More
Scibids, the global leader in artificial intelligence for digital marketing, has released a reference guide that provides marketers the details they need to understand how AI is resolving mounting global tensions between consumer privacy and paid digital marketing’s future. The free guide, “AI, Privacy and the Future of Digital Read More
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