From shiny influencers to the holy grail of hyper-personalization, marketers are known for getting swept up in trends. But marketing at its core is about understanding the real needs, interests, and behaviors of your customers. To help you separate fact from fiction, we’ve teamed up with world-renowned digital analyst Read More
You’ve heard our Social Trends predictions for 2021. Which ones are worth your time and investment in 2021? And how can you put them into practice to increase brand awareness and grow revenue? Throughout this year, we’ll be diving deeper into how these emerging trends can benefit your business and Read More
More than two-thirds of people (68%) think brands don’t share interesting content, says Forrester. Are you one of those boring brands? We’re not judging—we’ve been there. And we’re here to help. In our new webinar series, Explained 3 Ways, we’re breaking down common social media challenges—Read More
YouTube launches new tools and resources for small business owners including a step-by-step guide to growing a channel, and a streamlined process for creating ads. The rollout of these tools coincides with Google’s International Small Business Week, which includes a number of initiatives aimed at small business owners. Read Read More
Facebook, Instagram, and WhatsApp are gaining new features that will help retailers get their products in front of more customers and drive sales. Customers increasingly turn to Facebook as a discovery engine to find new products. Read MoreRead More
Facebook announced two entries into the social audio space with a live audio event streaming called Live Audio and also Podcasts that are rolling out. Both services are currently limited to the United States at this time. Read MoreRead More
Brave Search, from the company behind the Brave web browser, is now available globally in a public beta. The new privacy-preserving search engine can be used on the mobile and desktop versions of the Brave browser, or on any other browser at search.brave.com. Read MoreRead More
Google announced the launch of a new tool for creative advertising tools, called “Ads Creative Studio”, which aims to unify multiple creative tools. Read MoreRead More
Google’s Danny Sullivan confirmed that search results showing FAQ structured data are now limited to only two results. Danny also confirmed that it was not done to curb abuse of the structured data rich results by SEOs and explained the reasons why they did this. Read MoreRead More
Google announced that PageSpeed Insights will now publish all available field data even if some of the data is missing. PageSpeed Insights and the API have been updated to now show more field data than before. The updated PageSpeed Insights scoring is live and should reflect the new way of Read More
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