One of the technological advancements that have been developing for the past decade is Artificial Intelligence (AI), and it continues to change the digital marketing game. Although there are technical advancements, making AI powerful now are the trends that will most likely emerge in the future. Artificial Intelligence is such Read More
According to Dentsu’s Ad Spend Report 2021, the UK is expected to show the second-highest growth rate of ad spend around the world this year. While many brands paused their advertising budget in reaction to Covid-19 and the first lockdown, rapid recovery is now the priority and scaling up search Read More
Google is updating the new regular expression (regex) filter in the Search Console performance report to support expressions that don’t match regex. In addition, Google is providing additional tips tips for users that are new to regex. Regex filtering was introduced to Search Console back in April. Google has Read More
Are you ready to take your brand’s or business’s social media to new heights? If so, it’s time to learn about emerging trends in the world of social media marketing. Whether you are just starting out with social or need to update your current strategy, incorporating the Read More
When it comes to creating a digital marketing strategy, ignoring trends on social media is like passing “Go” in Monopoly and refusing to collect $200. You can keep moving forward, but you’re not profiting from a potential layup. To put it in business terms, you’re ignoring the fundamental concept Read More
Social media continues to be a part of consumers’ everyday lives. The latest statistics show there are 3.78 billion social media users worldwide in 2021—a five percent increase from a year ago. Furthermore, there are more than nine in ten (91 percent) social media users who use mobile devices to access social Read More
Many new PPC features & updates are scheduled to roll out in June. Here’s what you need to know to ensure your accounts are up to speed. Many of Microsoft’s previously announced features are scheduled to roll out in June, along with a few new announcements. Here’s Read More
Google’s John Mueller advises site owners that deleting a sitemap won’t prevent URLs from being crawled in the future. This topic is discussed in the latest episode of the Ask Googlebot video series on YouTube. Mueller addresses a question asking if it’s possible to turn off or Read More
For years, advertisers have been looking for a way to keep their Google Ads spend under control aside from daily budgets and bid caps. Well finally, it’s here! Google recently announced that as of June 1, advertisers will be able to set monthly spend limits at the account level. This Read More
Google recently announced that the current Google AdWords API will sunset on April 27, 2022. Anyone using this API will need to migrate to the Google Ads API by that date. While the new API has a lot of benefits, this upgrade requires a major overhaul for advertisers, brands and agencies using Read More
© 2023, The Martech.info . All rights reserved