Are you looking to advance your digital strategy and put your company on the path to success? Whether you’re a business owner working with an agency or a digital marketer who needs more bandwidth, one of the biggest challenges you face is setting yourself apart in this oversaturated landscape. Read More
Tags : digital strategy
Meta’s looking to help more creators and brands lean into Reels with the launch of the Facebook Reels API, which will enable the posting of Reels clips via third-party video creation apps and social media management tools. That will complement the Instagram Reels API, which Meta launched back in Read More
The e-commerce industry is booming. By 2040, 95% of purchases will be made online, according to experts. Additionally, it is anticipated that e-commerce sales would increase by 15% annually and take over the retail business. The level of competition increases as the e-commerce sector expands. If you’re in charge of an online Read More
As it looks to advance its ad offerings, and maximize its revenue potential, Reddit has announced a new partnership with DoubleVerify to provide third-party verification of its ad metrics. DoubleVerify’s tools will facilitate new insights on viewability, brand safety, fraud detection, and more, providing an extra level of assurance Read More
You’ll learn how to: Boost your SEO results by breaking down silos and increasing agility within your content, SEO, and web teams. Enhance your team’s agility to improve rankings, online acquisition, conversions, and market position. Prepare your business with the right teams, technology, and processes to handle volatility Read More
Doceree, a global platform building unprecedented solutions for HCP programmatic marketing with proprietary data tools, announced today the expansion of its targeting offering with Doceree ABMTM, account-based marketing (ABM) solution built exclusively for life sciences organizations that enables them to reach institutional decision-makers based on accounts and intent. Doceree ABM Read More
Distilled’s SearchLove conference focuses on analytics, optimization, paid promotion, content, and any other hot topics that deal with search. People of all experience levels are welcome to explore information about: SEO and web marketing trends Social metrics Mobile and voice search Impact of customer experience on search Digital strategy Read More
Artificial intelligence is an advertiser’s best friend. Why? AI offers media buying efficiency, opportunity to test and learn, and automated optimizations. Learn the various applications and benefits of artificial intelligence for advertising with Coegi’s Director of Data & Technology, Jake Amann. Also learn what mistakes to avoid and Read More
What is all the fuss about GA4 and how much do marketers need to know about it? To cover the essentials of GA4, we’ll be joined by Christopher Coomer, VP of Data, Analytics, and Insights at Neil Patel Digital (NPD). His short presentation will be followed by an extensive Read More
Are you using this simple strategy to maximize your paid media advertising? Evergreen marketing is a must-have foundation for any paid media plan. Seasonally flighted campaigns are great to account for cyclical buying cycles. But they can’t stand alone. Evergreen campaigns are important to stay in front of your Read More