We’ve created these 8 fundamental points to make writing effective email marketing subject lines quick and easy. 1. Self-Interest 2. Curiosity 3. Offer 4. Urgency/Scarcity 5. Humanity 6. News 7. Social Proof 8. StoryRead More
Email is the perfect way to jumpstart your business’ marketing efforts! Email marketing is the way to go if you’re looking for a high-impact, low-cost platform that can be used in any situation. With email comes along many benefits such as being able to reach more people with one Read More
Leading email encryption provider affirms must-have capabilities sought to further mitigate risk from breaches and data loss. Intentional and unintentional data breaches in emails are not unusual, and since they are the backbone of communication, organizations need to keep their data protected. Echoworx’s release of a commissioned study conducted Read More
How to design a CTA button / 2 Easy Ways to Design CTA Buttons for Email Marketing Our rockstar Lead Designer, Marcy, is back with another Klaviyo tutorial: this one’s all about making buttons that just click. You’ll learn 2 ways to make buttons, in Klaviyo and using code. Most of Read More
Why Email Marketing is so Effective?Read More
Email marketing is a great way to get your message sent directly to your specific audience. With a targeted list and a cohesive strategy you can help nurture the leads into becoming buyers. Join me today as I discuss some strategies that have worked well for my clients.Read More
Email marketing automation is basically sending out email campaigns automatically based on triggers (or automation workflows), categories, segments and schedules you create and set.Read More
This video covers at a high level the question “what is email marketing” and helps you determine next steps for your business. If you’re looking to segment your audience, increase conversions from all digital marketing channels, and further qualify leads, then you need to take a look into email Read More
What is a Segment? Email Marketing Basics with Flowium. Flowium’s Technology Director, Angel, gives you a run-down on list segmentation in this video. A segment is a dynamic group of contacts that meet a set of conditions. You’ll learn how to set conditions, exclusions and create powerful segments Read More
As you draft your next email marketing campaign, remember to put the needs of your audience first. It’s a common thing to hear many experts say, “there is no secret about email marketing.” But strategies or email marketing ideas could be the turning point of any business if implemented Read More
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