Tags : Email Marketing

Are you tracking the right email marketing KPIs?

Marketing shifts like Apple’s Mail Privacy Protection have changed the meaning of open rates. Now many marketers are left wondering which email marketing KPIs truly offer insight – and which metrics may need to be reconsidered. Read MoreRead More

How to use an email list to get new customers

One of our favorite things as a Data-Driven Marketing agency is connecting the data of different platforms to understand audience behaviors and track new customers. In this video, I uploaded an email list to Facebook and created a lookalike audience (an audience that behaves in a similar way meaning showing Read More

2022 ANA Email Evolution Conference

Email marketing has never been more important than it is today. Marketers are relying more and more on email to communicate messages about their brands, products, and services to customers, making it the most used marketing channel to drive measurable results. That’s why, for the first time, this year’Read More

What is a bounce rate?

In this video, Khalid delves deep into the topic of bounce rates. He talks about what is a bounce rate, how to lower a bounce rate, and if there’s anything like a normal bounce rate. A bounce rate is the percentage of visitors who enter a website and leave Read More

Email Marketing Best Practices

In order to return on the investment you make with your email marketing strategy, it’s best to know what drives the most actions from your subscribers. Looking to improve your business’ email marketing strategy? In this video, we’ve compiled a list of some email marketing best practices that Read More

How To Determine Your Cold Emailing Cadence

Hey Guys! In this interview I will be talking with Rob and Joe from PPC Ad Lab. These guys have created an awesome piece of software to use for building a prospecting list for your PPC agency. In this clip, we will be talking about how you can determine your Read More