Big companies like Google, Facebook, and Amazon have a lot of control over what we see and do online. They own our data, they control the algorithms that determine what content we see, and they can censor us if they don’t like what we’re doing. But there’s Read More
Facebook parent company Meta says it has uncovered Russian efforts to undermine trust in the Ukrainian government and a separate attempt to hack Ukrainian military officials and journalists using its platform. The two separate campaigns were both small in scale and caught in the early stages, the company said. Read Read More
Kraus Marketing, award-winning digital marketing agency, has its eyes on and in the Metaverse. The full-service agency’s offerings will soon include that of Meta’s (formerly Facebook) cutting edge and ever-evolving 3D network of social spaces, among other virtual reality platforms. Read MoreRead More
Not to get meta, but when it comes to Meta, should brands stick solely to working with the visual product influencers that are readily available on Instagram, rather than exploring a campaign on Facebook? Of course, the famous short answer – embraced by experienced marketers of all marketing channels – is it Read More
You can build your product or service demand according to user behavior on Facebook. Facebook is the cheapest advertisement platform with the goodwill of the most popular social media site.Read More
Facebook, Instagram, and WhatsApp are gaining new features that will help retailers get their products in front of more customers and drive sales. Customers increasingly turn to Facebook as a discovery engine to find new products. Read MoreRead More
Facebook announced two entries into the social audio space with a live audio event streaming called Live Audio and also Podcasts that are rolling out. Both services are currently limited to the United States at this time. Read MoreRead More
Facebook is launching a new set of tools to help group admins manage their communities more effectively. Admins of Facebook Groups can utilize new tools for managing their communities, moderating conversations, and learning a little more about their members. Facebook says there’s now over 70 million active admins and moderators Read More
Facebook announced ways for creators on Instagram and Facebook to earn money through affiliate relationships, from their fans, content and products. The goal is to create a lucrative platform for creators to make a career out of content posting on social media. Some features are available to a select group Read More
Back when we found out about iOS 14, there were a lot of question marks as to when it would be enforced, what it would mean for your Facebook campaigns, and how you could prepare. Now that iOS 14 is in full swing, many questions have been answered—but still more arise. Read More
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