Do you want to transform marketing analytics for your organization? Introducing the Marketing Analytics series, where practitioners learn about Google Cloud and its marketing analytics solutions. Throughout the series, we will demonstrate the added business value of Google Cloud marketing analytics with use cases. In this first episode, Bukola discusses Read More
Why the real challenge is not the selling, but the buying. And what marketing can do. Traditional B2B technology marketing makes it harder to sell and buy. Best-in-class organizations acknowledge the shift to digital in their GoToMarket. In the future, suppliers will face a desire for a “Rep-free” buying Read More
Where digital analysts and marketing professionals master marketing data to create an impact! Marketing Analytics Summit is the best vendor-neutral event in digital analytics – it can’t be beaten for learning across a broad range of perspectives, industries, and technologies. Read MoreRead More
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