Tags : marketing technology

Rockbot Teams Up with TikTok to Broaden Digital Advertising Reach

Rockbot, a leader in digital out-of-home streaming media for physical businesses, has announced a groundbreaking partnership with TikTok, the global platform for short-form mobile video. This collaboration forms a key part of TikTok’s growing Out of Phone initiative, which brings its signature content and creator energy beyond the mobile Read More

CloudMasonry Empowers AI-Driven Marketing with Support for Salesforce Marketing Cloud Next

CloudMasonry, a top-tier full-service Salesforce consulting firm, has announced the expansion of its capabilities to fully support Salesforce Marketing Cloud Next (MCN), the company’s next-generation AI-native marketing platform. This enhancement builds on CloudMasonry’s established Marketing Automation Practice, which features a team of certified experts in Salesforce Marketing Cloud Read More

A Guide to SaaS Contract Pricing Strategies on AWS Marketplace

By putting their goods on the AWS Marketplace, SaaS vendors expand their companies and increase their market share. To succeed as sellers, it’s essential they plan and understand the various AWS Marketplace pricing strategies, which can accelerate their time to market. Three pricing options are available for SaaS solutions Read More

AveriSource Platform Launches on AWS Marketplace, Streamlining AI-Powered Modernization

AveriSource, a hybrid modernization company powered by artificial intelligence, has officially launched its AveriSource Platform™ in the newly introduced AI Agents and Tools category within AWS Marketplace. This development enables customers to discover, purchase, and deploy AI-driven agent solutions, including the AveriSource Platform, directly through their AWS accounts. The result Read More

HilltopAds Unveils New Solutions to Optimize Ad Campaign Performance and Transparency

HilltopAds, recognized as a leading ad network offering advertisers direct traffic sources and personalized support, has announced several significant updates this quarter aimed at enhancing advertiser experience and campaign management efficiency. These latest improvements focus on delivering quicker insights, simplified processes, and greater control over budget planning, all designed to Read More

ADSQUIRE Redefines Legal Marketing with Historic Space Launch

In a remarkable fusion of legal marketing and space exploration, ADSQUIRE, recognized as a leading force in the legal marketing industry, has achieved a historic first by launching its brand into outer space. This unprecedented venture marks a defining moment not just for ADSQUIRE, but for the entire legal marketing Read More

Email Marketing Faces a Wake-Up Call as Gmail Prioritizes User Control

Inbox overload has become a daily struggle for many people, with reports indicating that the average individual now receives over 120 emails each day. For office workers, that number can climb even higher as professional communications mix with newsletters, retail promotions, and automated updates. Recognizing how overwhelming this constant influx has Read More

SixDegrees.org and Advertising Week unveil nonprofits and agencies selected for Purpose, Produced

SixDegrees.org and Advertising Week proudly announce the six inspiring nonprofits and advertising agencies selected to collaborate on full-scale, mission-driven campaigns as part of Purpose, Produced–a groundbreaking initiative designed to amplify the powerful stories of grassroots organizations. Hundreds of deserving nonprofits applied for this once-in-a-lifetime opportunity. Five were selected Read More

MoEngage Recognized as “Customers’ Choice” in Gartner Peer Insights™ Voice of the Customer for Multichannel Marketing Hubs

MoEngage, a leading customer engagement platform, is thrilled to announce its recognition as a “Customers’ Choice” vendor in the latest Gartner Peer Insights(™) Voice of the Customer: Multichannel Marketing Hubs report, with 92% of reviewers willing to recommend the company (As of January 2025 out of 36 reviews). This is the second time Read More