Ever heard of push or pull marketing? How about inbound and outbound marketing? Here’s a quick rundown of the difference and what tasks relate to each. In this video, Sarah shares insights about the key difference of these two types of marketing strategies and some quick examples.Read More
Learn what event marketing is and how to use our free event marketing template to plan and manage promotion timelines for your next big eventRead More
In 2022, Product Marketing Summit will assemble the largest gathering of product marketers from the world’s largest companies and most exciting startups in Toronto to share Product Marketing success stories, experiences, and challenges of those positioned at the intersection of product, marketing & sales. Read MoreRead More
This webinar gives an introduction to the Really Simple Systems integrated Simple Marketing tool, showing you how to create, send and manage email campaigns. The webinar will last approximately 30 minutes including an interactive Q&A session. We’ll demonstrate how to create email campaigns using the Campaign Wizard, design Read More
This interactive webinar gives an introduction to the Really Simple Systems Advanced Marketing tool and explains how it differs from the Simple Marketing tool. The webinar will last approximately 45 minutes including a Q&A session. We’ll explain how you can use it to manage all your marketing campaigns, Read More
Join us at 10 Union Street in London and online for PMW’s Performance Marketing UK Conference, where you’ll hear directly from leading British brands shaping the future of performance marketing, understand what tools are helping them excel in e-commerce, and develop your own set of best practices to drive Read More
Marketing technology has become increasingly popular over the last few years. It has become a great way to run your business and make marketing efforts more efficient and less time-consuming for you and your team. In this video, you will learn what MarTech is, its key benefits, and some tools Read More
Are you struggling to create a marketing budget for your business? It’s time to struggle no more. In this video, Sarah shares a straightforward method to creating a simple marketing budget for your business that doesn’t break your brain.Read More
A marketing technology (martech) stack can help you create more targeted, streamlined, and effective marketing campaigns. In this video, Dan – who works with martech every day – shares what martech is, what tools you can get started with, and how to build your stack.Read More
Buyers don’t limit their research to quarterly cycles so why do tech marketers often focus on quarterly campaigns? If the average sales cycle for your solution is 6 months or more, shouldn’t you be in front of your prospects throughout the buyer’s journey? While it certainly makes sense Read More
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