On July 30, 2025, Axel Springer SE announced that it would fully acquire cmmrcl.ly GmbH, a social media advertising technology firm situated in Hamburg. This strategic move marks a significant step forward in Axel Springer’s expansion into programmatic social advertising. The founders of cmmrcl.ly, Hansjörg Blase and Manuel Read More
Social Panga, a creative and digital agency, has launched an in-house AI Council to embed artificial intelligence across its branding, marketing, and digital services. Positioned as a ‘think-and-do tank’, the council comprises specialists, strategists, and technologists focused on applying AI in areas like content creation, workflow optimization, personalization, performance marketing, Read More
Churney, a predictive lifetime value (pLTV) platform supported by TLV Partners, has announced a new partnership with DemandBox aimed at delivering a comprehensive solution that bridges predictive data insights with effective execution across creative, funnel optimization, and media strategy. Set to begin on August 3rd, 2025, this collaboration represents Churney’s Read More
Digital marketing is rapidly evolving, and keeping up requires embracing advanced tools and technologies. With the rise of AI, platforms like ChatGPT have become powerful resources in search engine optimization (SEO). Whether you’re a seasoned SEO professional or a beginner, leveraging ChatGPT can enhance your strategy by streamlining content Read More
In order to offer Canva Enterprise to its wide network of connected agents, Anywhere Real Estate Inc., a leader in residential real estate services worldwide, has established a strategic relationship with Canva. Professionals from CENTURY 21, Better Homes and Gardens Real Estate, Corcoran, ERA, Sotheby’s International Realty, Coldwell Banker, and Read More
Interpublic Group has introduced Agentic Systems for Commerce (ASC), a cutting-edge solution aimed at helping brands navigate and optimize today’s complex commerce landscape through advanced automation and AI. ASC utilizes IPG’s proprietary agentic system and is powered by data from Intelligence Node, a transaction data company acquired by Read More
Unified Measurement, an AI-powered end-to-end solution that transforms how marketers approach performance tracking, optimization, and scenario planning, has been formally introduced by InMarket, a leader in real-time marketing and measurement. This next-generation platform elevates media mix modeling by combining predictive AI capabilities with real-time in-flight campaign optimization and incrementality measurement—Read More
Eventify, a leading all-in-one event marketing software platform, has officially launched its new comprehensive marketing suite tailored specifically for B2B event managers. Designed to meet the demands of a rapidly expanding event management industry that is expected to reach a market value of approximately $34.7 billion by 2029, this robust platform Read More
Aurora Mobile Limited (JG), a well-known supplier of marketing and customer engagement technology services in China, has declared its intention to investigate how to incorporate cutting-edge technologies—specifically, quantum computing—into its ongoing business processes. Aurora Mobile views quantum computing as a potent catalyst for future expansion and innovation, given Read More
TI Marketing Solutions, the B2B performance marketing agency developed under TechInformed, has unveiled its newly redesigned website, offering a refreshed and more intuitive view into its wide array of demand generation and content marketing services. The launch of this upgraded digital platform—marketing.techinformed.com—marks a significant evolution Read More
© 2025, The Martech.info . All rights reserved