Enablix, the sales content enablement solution for revenue-facing teams, has enhanced its CRM integrations with the release of its new feature: Account-Based Engagement Analytics. The first of its kind within the sales enablement field, the new capability improves outbound sales and marketing efforts by providing more visibility into how prospects Read More
According to research, messages are 45 times more likely to be seen using email in comparison to messages posted on Facebook. While 90% of emails are delivered to the intended recipient, just 2% of Facebook fans see the posts an account has scheduled. Where firms are looking to get their message in front Read More
Together with B2B Marketing, Influ2 the Person-Based Advertising platform shares its Buying Group Marketing report outlining the future of Account-Based Marketing Influ2, the first Person-Based Advertising (PBA) platform, released its Buying Group Marketing report in partnership with B2B Marketing. The report shares how Buying Group Marketing improves sales Read More
ZoomInfo (NASDAQ: ZI), a global leader in modern go-to-market software, data, and intelligence, today announced the launch of MarketingOS, a new account-based marketing (ABM) platform that aligns sales and marketing teams in a unified system powered by ZoomInfo’s world-class business-to-business (B2B) data. Read MoreRead More
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