Tags : Uptempo

As part of its expansion into marketing performance solutions, Uptempo acquires OptiMine

The renowned leader in agile marketing measurement and optimization, OptiMine Software, has officially been purchased by Uptempo, a global provider of enterprise marketing performance solutions. This strategic move expands Uptempo’s capabilities by integrating OptiMine’s advanced Marketing Mix Modeling (MMM), strengthening its ability to deliver deeper, data-driven insights to Read More