PubMatic, an independent technology company delivering digital advertising’s supply chain of the future, today announced that it has entered into a definitive agreement to acquire Martin, a media measurement and reporting platform, deepening the company’s investment in supply path optimization (SPO). The digital advertising supply chain of the Read More
Tags : video advertising
Video marketing means using videos for promoting and telling people about your product or service. It helps increase engagement on your digital and social channels, educates your audience, and allows you to reach them with a new medium. Benefits of Using Video for Promotion We learn best by seeing and Read More
The objectives of video marketing continue to occupy Martech users. It won’t do any good to just make a video and upload it to a major video platform. Modern video marketing objectives require careful thought and deft implementation if excellent outcomes are to be achieved. Additionally, it’s crucial Read More
Help increase your online sales by using video marketing. Video entertains, educates, enlightens, and even offers practical value through tips, tricks, and hacks. You should consider adding video to your marketing strategy to see how video can mesh with your budget to help you reach your desired ROI. Decide which Read More
Video marketing can help you X3 your marketing funnel conversions and sales. But, what type of videos should you make at every stage?Read More
Video is the future of SEO. Learn how we automate video to boost your time on the page.Read More
Start streamlining your programmatic and video ad performance with new automated tools available in Google Ad Manager. We all know how important it is to deliver the right message at the right time, to the right customer. When Google introduced Video Ads, this was a way to reach users differently. Read More
With a hyper-engaged community of shoppers, trendsetters and word-of-mouth advocates, video marketing is the perfect way to reach new customers and grow your business online.Read More
I analyzed 1426 client onboarding videos and found INCREDIBLY valuable information to make client onboarding videos that boost customer experience and make people take action during the onboarding process.Read More
Every business, big or small can use video. However, with more and more businesses making videos for their marketing, how can you stand out? In this video, you’ll learn 5 strategies to successfully market your business video. 1) Add a YouTube video link to your email signature. 2) Record one-to-one videos to Read More