Tags : video marketing

LiveRamp Announces Identity Integration with AWS Entity Resolution to Increase Marketing Interoperability

October 18, 2023

LiveRamp, the leader in data collaboration, today launched a new partner solution for Amazon Web Services (AWS) AWS Entity Solutions. LiveRamp’s core identity resolution features now support additional and native identifier types available in AWS Entity Resolution. With this integration, marketers, publishers, technology platforms and agencies can extend cloud Read More

Twitter changed the logo to the letter “X”, instead of the blue bird icon

July 25, 2023

Twitter debuted its new logo, releasing a blue bird on its website for an X as part of a broader rebranding process. The social media site displayed the company’s new logo on Monday: a white X on a black background. Twitter owner Elon Musk and CEO Linda Yaccarino have Read More

Do More with Less: Connect Customer Data to Drive Marketing Efficiency

Thu, Dec 8, 2022 · 11:30 PM | IST (GMT +5:30) With economic uncertainty looming, marketers are being asked to focus on efficiency and “do more with less.” Customer Data Platforms (CDPs) help marketers make better decisions by leveraging calculated metrics, artificial intelligence and real-time insights. Read More Read More

Ways a blog can assist you to grow in affiliate marketing

October 31, 2022

There’s a good reason why affiliate marketing is becoming more popular. This strategy helps both publishers and advertisers. Since affiliates’ material may increase brand awareness and sales in a very cost-effective way, businesses of all kinds are now eager to share a piece of their profits with them. We’Read More

7 Tips for Small Business Marketing

September 30, 2022

You understand how crucial it is to draw in new clients if you want your small business to take off. Your company wouldn’t be able to grow or expand without any new clients. Utilizing the force of marketing is one of the easiest strategies to increase your clientele. However, Read More

EX.CO Propels 27% Revenue Growth for Travel Website Network BoardingArea via Self-Serve Publisher Platform

September 27, 2022

EX.CO – The Experience Company, the world’s leading content experience platform powering billions of personalized interactions around the web, today announced new case study results that indicate BoardingArea, a network of 60+ business travel and frequent flyer websites, is earning 27% more revenue per site as a result of its partnership Read More

TikTok Announces a Huge Increase to its Video Descriptions as it Leans into Discovery

September 26, 2022

giving users more room to explain their content, and connect with interested users, with a massive expansion of its video description field. As you can see in this notification, posted by social media expert Matt Navarra, TikTok has expanded the post description field from 300 characters to 2,200 – a 730% increase in Read More

Paramount ANZ and KERV Interactive partner for dynamic video advertising product

September 13, 2022

Paramount Australia and New Zealand (ANZ) and KERV Interactive have announced a partnership to deliver dynamic, interactive video ad functionality on Connected TVs. The companies have collaborated to launch an ad product providing optimization for brands and net-new pathways for audiences to connect, engage and shop. The video ad product Read More

6 LOCAL MARKETING STRATEGIES THAT WORK IN 2022

August 29, 2022

Want your brand or offering to be found by local audiences? Here are 6 great tips for local marketing strategies and tactics that work. Through local offline and online marketing, you can connect with worthwhile leads. To increase brand recognition and draw in new clients, you must create powerful local marketing Read More

No Excuses: Using Video as an Immersive Content Strategy

Visual storytelling is a powerful and engaging way to communicate. We could give you dozens of data points to prove it. But if you are stuck at “go” with your video strategy or you’re not seeing the results you planned for, join us for a free webinar on August 31, 2022. Read More

Tags : video marketing

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