Yelp announced updates to their self-serve ad platform this week, further building out their offerings for advertisers. First, Yelp is adding custom location targeting in addition to the existing radius targeting option. Businesses can now assign specific locations for their ads to appear. Read MoreRead More
WordPress released an update to patch an Object Injection Vulnerability rated by the National Vulnerability Database as critical. A WordPress vulnerability rated as critical has been patched. Although the exploit is labeled as critical, one security researcher states that the likelihood of the vulnerability being exploited is remote. The patch Read More
YouTube begins offering monetary incentives for creating the best YouTube Shorts content every month. YouTube establishes a $100M fund to award creators for producing the top YouTube Shorts videos of the month. Follow the tips for creating YouTube videos from The Marketing Heaven. The YouTube Shorts Fund, to be distributed Read More
Google updated the developers page for the AMP Article Logo Structured Data to accurately reflect what is used for rich results Google updated the requirements for the logo structured data for AMP articles. The update is a clarification of how publishers can display the structured data for their logos so Read More
Twitter takes first steps toward becoming a content platform by allowing journalists, creators and others to receive tips from their followers Twitter announced the Tip Jar, a new way for members to earn money on Twitter. The program is said to be the first of several methods Twitter will help Read More
Facebook launches Neighborhood, a Nextdoor-like tool that helps locals connect with each other. Facebook rolls out Neighborhoods, a new feature within the main app that offers many capabilities similar to Nextdoor. Available first in Canada, and coming soon to the US, Neighborhoods is an app within an app that gives Read More
YouTube creators shocked to learn their content is opted-in to allow free use of their videos for YouTube Shorts YouTube Video creators are automatically opted-in to allow other creators to sample their content for YouTube Shorts videos. YouTube Shorts is a relatively new form of video similar to TikTok videos. Read More
Twitter Spaces, a feature which allows users to participate in live audio chats, is now available to everyone with 600 followers or more. Launched in December 2020, Twitter Spaces was initially available to a small feedback group. It’s not known what the criteria was for being accepted into the test group, Read More
Instagram plans to launch new features that will help content creators earn multiple streams of revenue. Facebook CEO Mark Zuckerberg shares details about new features coming to Instagram that will allow creators to get paid for their content. The features, announced this week during a livestream which included Instagram chief Read More
Google uses a technique called reconciliation to understand when content on the web belong to the same author. Google’s John Mueller describes a technique called reconciliation which is used to recognize when different content across the web belongs to the same author. This topic is discussed during the Google Read More
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