This webinar, delivered as part of the Digital Tech Cumbria programme along with CDI Alliance, will give a whistle-stop tour of the digital marketing options available and how you can use them in your business. 5 October 2021, 14:30 – 16:00 IST Read MoreRead More
You’ve done the work. You post good content, engage with your audience, and make sure everything is on-brand with your social media. But how do you get those posts to more people? In this webinar, we’ll discuss the benefits of adding a little paid advertising to your existing Read More
Learn how to build a digital marketing strategy for your business by learning about the different digital marketing channels available and how they can be applied to your business objectives. September 16, 2021, 3:30 PM – 4:30 PM IST Read MoreRead More
In our connected world, most people engage with brands online before making a purchasing decision. With social media marketing on the rise, risks to your brand and reputation are also increasing, from account hacking to impersonating profiles and more. How can you increase engagement while protecting your brand from digital Read More
Is increased social media use an opportunity for healthcare institutions or is it putting their communications strategy at risk? Doctors, nurses, and other healthcare professionals are taking to social media not only to inform the public about health issues, but also to provide their medical opinion. Read MoreRead More
Social and messaging platforms have increasingly become where people engage with brands and organizations. Yet after racing to ramp up their digital presence in 2020, many businesses now find themselves struggling to manage the explosion of digital customer care inquiries without sacrificing quality. To build stronger relationships with customers, it’s Read More
The seismic shift to digital-first business is continuing into the second half of 2020, with the CMO Survey reporting that marketing teams’ social media budgets have increased by an eye-popping 74% this year. With increased spend comes increased scrutiny—meaning it’s more important than ever for social marketers to be able Read More
In our last lightning webinar, we showed you how to use data to evolve your social marketing strategy. Now, put your analyst hat back on as we dive deeper into using social analytics to improve maturity and reach more customers. Join us for the final webinar of this year’s Read More
Turning gut feelings into indisputable data is a challenge all good social marketers face—and discussions about the ROI of social media often stop being productive when an organization can’t get past the question of how to translate social media activity directly into financial results. Read MoreRead More
The Social Campus Report is back by popular demand! We surveyed 530 of your peers and interviewed experts from St. Andrew’s University, Purdue University, Georgia State University, the University of Waterloo, and the University of Manchester to learn how social media strategies have changed in higher education over the past Read More
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