Omnicom Precision Marketing Group (OPMG) today announced it has been named a Leader in “The Forrester Wave™: Marketing Creative and Content Services, Q3 2022” by Forrester Research, Inc. Within the 17-criterion evaluation, OPMG was the top-ranked company in the Strategy category, receiving the highest scores possible in three criteria: execution roadmap, Read More
Salesforce the global leader in CRM, today announced that Salesforce has been recognized by Gartner as a Leader in its 2022 Magic Quadrant for Multichannel Marketing Hubs. Salesforce was evaluated for its Salesforce Marketing Cloud. In today’s digital-first world, customers expect personalized experiences from companies at every touch point, Salesforce Read More
Pivotree Inc., a leading provider of frictionless commerce solutions, announced today a new partnership with Spryker, a leading digital commerce platform for B2B, B2C, Enterprise Marketplaces, and Unified Commerce. This partnership unshackles B2B customers from burdensome, monolithic systems, technology debt, and cost constraints. The transformation to Spryker’Read More
Virtual, Inc., the leading provider of professional services to standards organizations, consortia, and associations, announced today that it has acquired award-winning digital marketing agency inMotion DVS, Inc. of Ottawa, Canada. The addition of the inMotion team to the Virtual family enables the company to deliver greater web, video, and digital Read More
Nexstar Digital, the digital division of Nexstar Media Inc., a wholly owned subsidiary of Nexstar Media Group, Inc., and Teads, the global media platform, announced today a new exclusive partnership to deliver Teads’ flagship ad format – inRead advertising technology – to Nexstar Digital’s 125 websites and 239 mobile apps. This exciting new Read More
Snapchat is launching a desktop browser-based version of its service for subscribers of Snapchat+. Snapchat is now available for the first time on desktop browsers as a bonus feature for Snapchat+ subscribers. Launched in June, Snaphchat+ is a paid offering that allows people to get more from the app, such Read More
Adriel, an all-in-one digital marketing solution with a proven track record of managing paid advertising campaigns for thousands of businesses and agencies, is joining a list of more than 300 MarTech providers at this year’s Technology for Marketing expo. The two-day event is set to kick off on September 28 at Read More
Digital marketing is a must for any small business in this day and age. We live in a digital world, and customers have come to expect that all businesses have an online presence. Digital marketing is not one size fits all, and the right multi-channel marketing strategy is what will Read More
Stagwell the challenger network built to transform marketing, today announced the acquisition of PEP Group, an omnichannel content creation, and adaptation production company. In response to the explosion in new media channels that require a streamlined and scalable approach to producing multi-market assets, PEP Group will join Locaria, Stagwell’s Read More
HubSpot small-business users are the focus of free CMS, marketing automation, and CRM features after the company spent several release cycles wooing enterprise customers. HubSpot retooled its free CRM, CMS, and marketing automation offerings for B2B small businesses – including those just setting up shop. Users of HubSpot’s free-tier Read More
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