Hear what’s new from the Google Ads team at the Google for Games Developer Summit 2022, including pre-registration App campaign options, ad revenue optimizations, and more.Read More
Publishers are in a unique position of power as the demise of the third-party cookie threatens advertising industry norms. Solutions to the cookie challenge from large ad tech companies (primarily Google) continue to miss the point: A simple workaround solution isn’t going to cut it for an ad industry Read More
It’s 2022 and social media is continuing to grow at warp speed. With over 2 billion Internet users having active social media accounts, social media for businesses is no longer optional. Business owners are now leveraging the popularity of social media as a premier branding and marketing tool. Read MoreRead More
Are your Facebook ads underdelivering? Wondering how to improve your results? Learn how to write better ad copy, including where to find ideas and what to avoid, plus a lot more.Read More
Video and social media go hand-in-hand. According to HubSpot’s 2021 State of Marketing Report, video is the top content marketing strategy, while social media was the top marketing channel. Facts like these along with the growth of social media video platforms prove that combining social media marketing with video content Read More
The 2022 B2B Marketing Exchange (#B2BMX) is just days away, and we already know it will be one for the books. After all, it’s poised to bring more than 800 practitioners to Scottsdale to soak up the latest knowledge, trends and Arizona sun. And it doesn’t hurt that Read More
A community of peers, an influential and senior group of doers and makers of industry will explore select tactics on how we best demonstrate data stewardship, relevant content, and value-creating consumer engagement. DAA Summit 22 will be our 10th Summit with two days of programming full of ideas and innovation from Read More
Join 50,000+ of the world’s brightest minds in advertising to learn, share secrets and connect online. For two days on 2-3 May 2022, Ad World will stream 10+ Digital Advertising Tracks, consisting of hyper-focused speeches, panels and live Q&A sessions to help take your business to the next level. Read Read More
Advertising Week Europe will celebrate our fantastic host city of London and everything that makes it the Creative Capital. We’ll explore London’s contribution to the global creative landscape and uncover its future as the beating heart of Britain’s creative economy. Read MoreRead More
The American Academy of Advertising (AAA) is an organization of advertising scholars and professionals with an interest in advertising and advertising education. The Academy fosters research that is relevant to the field and provides a forum for the exchange of ideas among its academic and professional members. Read MoreRead More
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