• December 20, 2025
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Rakuten Advertising Launches Industry-First Solutions for Greater Affiliate Transparency and Creator Growth

Rakuten Advertising Launches Industry-First Solutions for Greater Affiliate Transparency and Creator Growth

May 30, 2025

Rakuten Advertising, the leading global affiliate marketing network, revealed several new solutions helping advertisers and publishers navigate affiliate marketing industry challenges and demands. Announced at Rakuten Optimism 2025, these new solutions provide publishers with enhanced data transparency, help advertisers remain brand-safe and compliant, and bridge the gap between creator and affiliate Read More

MGID Partners with IAS to Strengthen Third-Party Measurement and Optimization

MGID Partners with IAS to Strengthen Third-Party Measurement and Optimization

April 28, 2025

MGID, the global advertising platform, announces its new partnership with Integral Ad Science (IAS), a leading global media measurement and optimization platform, to enhance ad measurement and optimization and campaign performance measurement for its advertisers. This collaboration replaces the recently discontinued Oracle Moat, positioning IAS as MGID’s premier solution Read More

MidOcean Partners Acquires GSTV, a Leading Retail Media and Digital Video Advertising Network

MidOcean Partners Acquires GSTV, a Leading Retail Media and Digital Video Advertising Network

April 23, 2025

MidOcean Partners (“MidOcean”), a premier New York-based alternative asset manager specializing in middle-market private equity, alternative credit investments and structured equity, announced today the acquisition of GSTV (the “Company”), the national on-the-go video network engaging and entertaining targeted audiences at scale across tens of thousands of fuel retailers, from Rockbridge Read More

Publishers Clearing House Takes Strategic Action to Complete Transformation to a Digital Advertising-Supported Entertainment Company

Publishers Clearing House Takes Strategic Action to Complete Transformation to a Digital Advertising-Supported Entertainment Company

April 10, 2025

Publishers Clearing House today announced that it has filed a voluntary petition for chapter 11 relief in the United States Bankruptcy Court for the Southern District of New York to reorganize the Company’s capital structure and improve its long-term growth trajectory. Specifically, the Company will utilize the financial restructuring process Read More

HeyGen and HubSpot Partner to Enable Personalized Video Campaigns at Scale

HeyGen and HubSpot Partner to Enable Personalized Video Campaigns at Scale

April 9, 2025

HeyGen, the AI video generator for businesses, announced an expansion of their partnership with HubSpot, enabling marketers and sales teams to automatically generate personalized videos within their HubSpot workflows. These videos are seamlessly saved to custom fields in HubSpot, making them readily available for personalized email campaigns, sales cadences, and Read More

InMarket Releases Its “Breakthrough Moments” Leaders of Top-Performing Advertising Campaigns

InMarket Releases Its “Breakthrough Moments” Leaders of Top-Performing Advertising Campaigns

March 27, 2025

InMarket, a leader in real-time marketing and measurement, today released its annual “Breakthrough Moments” Report. This year’s Breakthrough Moments winners successfully combined timing, relevance and context to create unforgettable brand experiences, driving outcomes as high as an $8.15 incremental return on ad spend (iROAS), over $3 million in incremental sales, and Read More

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