Digital Marketing Conference is the one digital marketing event you can’t afford to miss. Whether your goal is to reinforce customer loyalty, improve lead generation, increase sales, or drive stronger consumer engagement, DigiMarCon Toronto agenda will help attendees enhance their marketing efforts. Sessions will focus on building traffic, expanding Read More
Mark Twain once said that “many a small thing has been made large by the right kind of advertising”; and in the digital world, where everything is so fast forward, advertising plays a vital role in making your brand memorable. When it comes to advertising, Pay-per-click (PPC) marketing is one Read More
Accretive Media , a leader in out-of-home data and technology, today announced the launch of Accretive Outcomes™, a new solution that delivers highly effective and efficient measurement and attribution for the out-of-home advertising channel. “We believe that access to accurate and reliable measurement will be a huge catalyst for growth for Read More
Adsonica®, the leading audio display advertising solution, announced today the availability of self-service audio display ads for small- to medium-sized radio stations using the Envisionwise station marketing platform. Adsonica ads are created using the Adsonica Studio web application that combines audio and image in a single image file, without video, Read More
Elm Street Technology, LLC (“Elm Street Technology”), a leading provider of residential real estate technology and marketing solutions, today announced the acquisition of OutboundEngine (“OutboundEngine”), a marketing automation software company based in Austin, Texas. The acquisition of OutboundEngine complements and expands Elm Street’s Elevate platform, which provides an end-to-end Read More
AcuityAds Holdings Inc. (TSX: AT) (NASDAQ: ATY), a digital advertising technology leader that provides targeted media solutions enabling advertisers to connect intelligently with audiences across advertising channels, is pleased to announce its inclusion in the 2021 Report on Business ranking of Canada’s Top Growing Companies. Canada’s Top Growing Companies Read More
Modern marketers are expected to integrate growth marketing and brand marketing techniques to obtain the maximum ROI. Besides content and inbound marketing, growth and brand marketing hold a unique significance in the marketing world. If truth be told, growth marketing to some extent depends on brand marketing. Contrary to growth Read More
Logiq, Inc. , a global provider of award-winning e-commerce and fintech solutions, has expanded its Logiq Digital Marketing™ (LDM) platform to include geofencing-based targeting. Unlike traditional geotargeting that restricts digital ads to audiences in a particular zip code, city, state or country, geofencing is a custom defined area that can outline Read More
Opting for the latest Email Marketing Strategies enables your business to connect with a broad range of customers. You will also need to be in touch with the prospects who have not yet purchased from you, and you might need to go the extra mile to convince them. And landing Read More
E-Web Marketing, a Sydney-based digital marketing agency that employs a holistic approach, has offered some times on improving paid advertising campaigns using Google Ads and social media. This was elucidated in a blog post that explained the importance of excluding the people who aren’t likely to be interested in Read More
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