Samba TV, the leading TV technology provider for audience data and full-screen measurement, and MiQ, the world’s leading programmatic media partner, have announced a multi-year business partnership. years to support MiQ’s cutting-edge TV solutions with Samba TV measurement capabilities and data market-leading TVs. Following the conclusion of a Read More
DATA Communication Management Joint Stock Company, a provider of business communications and marketing solutions to businesses across North America, announces the launch of PRSNL™, a personalized video content platform Top humanization with full service. PRSNL covers all aspects of custom video creation and distribution, from strategy, storyboarding and creative development Read More
Digital content creation has evolved over the years, with brands now exposed to more online marketing channels and methods of posting content. With the rise of content marketing, there has also been a dramatic shift in the types of content that audiences now want to see more of or engage Read More
The media marketing and advertising landscape have become fragmented, unpredictable, and much broader with the rise of digital channels. The number of consumer choices increased personalization expectations, and the need for optimization based on real-time data insights makes campaign management and results desired today. become difficult. New research from the Read More
TuneIn, the world’s leading live-streaming audio service, and HubSpot, a customer relationship management (CRM) platform for scaling businesses, announced the launch of the HubSpot Podcast Network on TuneIn, a radio station. Live radio streams HubSpot’s vast library of content through the TuneIn platform. Listening to podcasts has become Read More
You’ve identified your target potential customers, matched your content creation, and leveraged different types of content to promote your products or services. So your content strategy seems pretty solid, right? The truth is, your content marketing efforts can and should always grow. Just as strategic marketing best practices evolve Read More
DatChat, Inc., a social media, metaverse, and secure messaging company announced today that its board of directors has approved a share buyback plan under which the company can buy back up to $2,000,000 of the company’s common shares outstanding, with a par value of $0.0001 per share. In addition, the Board Read More
Microsoft is reportedly considering investing $10 billion in OpenAI as it plans to integrate ChatGPT into its Bing web search engine and Office products. Rumors that Microsoft wants to pour more money into the San Francisco-based startup, beyond the $1 billion it pledged in 2019, have been circulating for months. The latest reports Read More
2022 saw many changes in advertising, media and entertainment. And 2023 is shaping up to be no less transformational for advertisers and publishers alike. Greater data collaboration will necessitate a renewed focus on technology like clean rooms. Retail media growth is expected to continue. Customer journey analytics could change media plans and Read More
IKEA, the world’s largest furniture retailer, produces over 200,000 content assets globally through their in-house production agency, but needed a cost-efficient way to source content, at scale, and is market relevant at a regional level. IKEA partnered with Social Native to source organic content shared by their customers and connect Read More
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