Tags : Advertisers

Mediaocean Unveils Innovid as Unified Brand for Global Ad Tech Business

Mediaocean, the foundational partner for omnichannel advertising, today announced that Innovid is the official name for its global ad tech business, following the merger with Flashtalking. Additionally, the company introduced a new brand identity for Innovid to signal its core tenets of independence, intelligence, and innovation. This milestone cements Innovid Read More

National CineMedia Announces Bullseye to Further Enhance its Data-Driven Solutions with AI-Powered Hyper-Local Targeting Capabilities

National CineMedia the largest cinema advertising platform in the US, today introduced its newest product offering, Bullseye the latest addition to its NCMx™ suite, leveraging AI-generated creative to deliver dynamic, hyper-localized messaging at scale. By integrating key signals such as designated market area, geo-targeting, local offers, and audience insights, Bullseye Read More

Omneky Launches Smart Ads: Automated Ad Generation for Smarter Campaigns

Omneky, the Gen AI command center for smarter digital ads, today announced the launch of Smart Ads, a revolutionary new feature designed to transform how brands create and optimize advertising creatives. Smart Ads leverages the power of artificial intelligence to generate high-performing, on-brand ads, automatically. By integrating with existing brand Read More

Veritonic Unveils Pioneering Audience Insights Solution to Deliver Accurate, Scalable Podcast Demographic Data

Veritonic, the industry’s leading audio research and analytics platform, announced today the launch of its Audience Insights solution, a breakthrough offering designed to provide precise, scalable, and cost-effective demographic data for podcast networks, advertisers, and publishers. By combining device graph technology with self-reported listener data, Veritonic’s solution ensures Read More

AudioEye Releases 2025 Digital Accessibility Index, Revealing Widespread Compliance Risks for Businesses

AudioEye, Inc. the industry-leading digital accessibility company, today announced the release of its 2025 Digital Accessibility Index, a comprehensive analysis of digital accessibility compliance across key industries including education, finance, government, healthcare, hospitality, software, and retail. Based on a review of 15,000 websites, the report found an average of 297 accessibility issues per Read More

Next Millennium Media Partners with Ad-Shield to Address Unmonetized Adblocked Traffic and Maximize Publisher Revenue

Next Millennium, a leader in programmatic advertising solutions, is excited to announce a strategic partnership with Ad-Shield to help publishers reclaim lost revenue from ad-blocked traffic. Through this collaboration, publishers leveraging Next Millennium’s Full Stack Monetization Engine, one of several publisher solutions, can now access Ad-Shield’s cutting-edge adblock Read More

Base Acquires Laudable to Power the Future of Customer-Led Growth with AI

Base.ai, the AI-powered customer-led growth (CLG) platform, today announced its acquisition of Laudable, an AI solution that transforms customer conversations from call recording into customer insights, provides bot-based customer data search, and generates authentic social proof from customer conversations. This acquisition marks a new era for post-sale customer engagement, Read More

Life360 Enhances Advertising Capabilities with Strategic Acquisition of Fantix’s AdTech AI Platform

Life360, the leading family connection and safety company, today announced the purchase of Fantix’s advertising unit, an AI platform that empowers smarter advertising through cutting-edge machine learning and privacy-first technology. The acquisition will enable Life360 to offer advertisers targeted, performance-based advertising solutions and connect millions of engaged families with Read More