Inuvo, Inc. a leading provider of intelligent advertising technology, today announced the launch of the IntentKey Platform, an advanced AI agent specifically designed for audience modeling using Inuvo’s proprietary IntentKey AI. Designed to address the challenges of modern advertising including signal loss, privacy regulations, and the growing need for Read More
Appier the AI-powered SaaS leader in Advertising Technology (AdTech) and Marketing Technology (MarTech), has announced an acquisition agreement with AdCreative.ai, a Paris-based innovator in Generative AI-driven creative creation and optimization, for a total of 38.7 million USD, including a 27.3 million USD base. Announced on February 12, this will mark Appier’s Read More
Upland Software, Inc. a leader in AI-enabled cloud software for digital transformation, today announced a massive leap forward in Upland Adestra’s data-driven analytics with the launch of Audiences. The new capabilities bring the power of ‘train of thought’ analytics to email marketers and email data analysts, enabling them to Read More
Rakuten, the leading Cash Back shopping platform, launched Programmatic Loyalty, an industry-first advertising solution that leverages AI and Rakuten’s robust first-party data to deliver performance-driven outcomes all with a guaranteed return on ad spend (ROAS). Retailers leveraging Programmatic Loyalty are already seeing impressive results. A leading home and garden Read More
Doceree, the world’s first global network of physician-only platforms for programmatic messaging, today announced the launch of admanager, a powerful, all-in-one ad management platform built exclusively for healthcare publishers to improve HCP engagement, maximize monetization and improve return on ad spend (ROAS). Leveraging the proprietary technology ESPIYAN™, admanager, powered Read More
AdPlayer.Pro, an international provider of innovative online video advertising technologies has announced the release of new features in its ad-enabled video player solution, likewise as the expansion of functionality in its video ad server platform. According to the official announcement, one of the key new, recently introduced video ad Read More
Zartico, an emerging MarTech company based in Salt Lake City, Utah, has cracked the code to understanding the patterns of people and place, moving beyond data aggregation to applying its advanced data science and proprietary technology to deliver innovative marketing performance solutions for destinations, place-based businesses, and their agencies. By Read More
Embracing Web3, EarnOS delivers global engagements where “everyone wins.” Harnessing instant global stablecoin payments, decentralized knowledge graphs, and AI-powered semantic analysis, EarnOS has made it possible for brands to reach the right people and for users to discover more of what they love while getting rewarded — no noise, no friction. “Read More
As the lines between digital and physical retail continue to blur, ShopLiftr’s cutting-edge digital advertising platform is leading the charge in transforming how brands and retailers engage with consumers through its phygital approach. This transformation comes at a crucial time, as digital advertising is projected to account for 82.8% of Read More
Simpli.fi, the Advertising Success Platform providing programmatic advertising and workflow software to agencies, brands, and media companies, today launched its new all-in-one AI tool, Simpli.fi Autopilot AI, and an advanced AI-powered Media Planner solution. Simpli.fi Autopilot AI empowers advertisers to design, plan, launch, and optimize omnichannel campaigns Read More
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