Tags : Advertising

To Accelerate Automotive Marketing Technology Innovation, Mudd Advertising Acquires DealerTrend

September 15, 2025

Mudd Advertising has announced its acquisition of DealerTrend, Inc., a Reno, Nevada–based automotive technology company recognized for its dealer websites, inventory management solutions, and API-driven digital platforms. DealerTrend, founded in 2001, has spent more than two decades building a reputation for simplifying technology and helping dealerships compete more effectively online. Read More

Next-Gen Packaging: Pacdora’s AI Suite Redefines the Industry

September 2, 2025

Pacdora, a rapidly expanding packaging design platform, is setting its sights on the future by unveiling its vision for a fully AI-driven, end-to-end solution that merges design with marketing. With a user base that has surpassed six million worldwide and a growing range of AI-powered tools, the company has already Read More

An advertising campaign for the upcoming football season is being created by Farm Rich

August 29, 2025

Football season is in full swing, and Farm Rich is bringing bold flavors and personality to game day with its latest campaign, “Now We’re Cookin’.” Inspired by the playful spirit of retro daytime talk shows, the campaign adds humor and drama to snacking moments, making every bite feel like Read More

A New Cloud-Based Cinema Advertising Platform is Launched by Screenvision Media

August 28, 2025

Screenvision Media, a national leader in premium video advertising and content representation for top cinema exhibitors, has completed a major modernization of its core business systems by migrating to Microsoft Azure and Oracle Cloud Infrastructure. The transformation, executed in partnership with Cintra, reflects the companies’ 15-year collaboration and underscores Screenvision’Read More

Axel Springer Unlocks Precision Ad Targeting with cmmrcl.ly Integration

August 4, 2025

On July 30, 2025, Axel Springer SE announced that it would fully acquire cmmrcl.ly GmbH, a social media advertising technology firm situated in Hamburg. This strategic move marks a significant step forward in Axel Springer’s expansion into programmatic social advertising. The founders of cmmrcl.ly, Hansjörg Blase and Manuel Read More

Social Panga Establishes AI Council to Embed Technology Across Its Services

August 1, 2025

Social Panga, a creative and digital agency, has launched an in-house AI Council to embed artificial intelligence across its branding, marketing, and digital services. Positioned as a ‘think-and-do tank’, the council comprises specialists, strategists, and technologists focused on applying AI in areas like content creation, workflow optimization, personalization, performance marketing, Read More

Churney and DemandBox Form Strategic Alliance to Deliver pLTV-Focused Growth in Performance Marketing

August 1, 2025

Churney, a predictive lifetime value (pLTV) platform supported by TLV Partners, has announced a new partnership with DemandBox aimed at delivering a comprehensive solution that bridges predictive data insights with effective execution across creative, funnel optimization, and media strategy. Set to begin on August 3rd, 2025, this collaboration represents Churney’s Read More

Anywhere Real Estate Unveils Canva Enterprise Access for Agents Across All Its Brands

July 31, 2025

In order to offer Canva Enterprise to its wide network of connected agents, Anywhere Real Estate Inc., a leader in residential real estate services worldwide, has established a strategic relationship with Canva. Professionals from CENTURY 21, Better Homes and Gardens Real Estate, Corcoran, ERA, Sotheby’s International Realty, Coldwell Banker, and Read More

Next-Gen Marketing Intelligence: InMarket Introduces Unified Measurement Platform

July 30, 2025

Unified Measurement, an AI-powered end-to-end solution that transforms how marketers approach performance tracking, optimization, and scenario planning, has been formally introduced by InMarket, a leader in real-time marketing and measurement. This next-generation platform elevates media mix modeling by combining predictive AI capabilities with real-time in-flight campaign optimization and incrementality measurement—Read More

HilltopAds Unveils New Solutions to Optimize Ad Campaign Performance and Transparency

July 22, 2025

HilltopAds, recognized as a leading ad network offering advertisers direct traffic sources and personalized support, has announced several significant updates this quarter aimed at enhancing advertiser experience and campaign management efficiency. These latest improvements focus on delivering quicker insights, simplified processes, and greater control over budget planning, all designed to Read More

Tags : Advertising

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