Tags : Advertising

Rakuten Advertising Launches Industry-First Solutions for Greater Affiliate Transparency and Creator Growth

Rakuten Advertising, the leading global affiliate marketing network, revealed several new solutions helping advertisers and publishers navigate affiliate marketing industry challenges and demands. Announced at Rakuten Optimism 2025, these new solutions provide publishers with enhanced data transparency, help advertisers remain brand-safe and compliant, and bridge the gap between creator and affiliate Read More

Comcast Technology Solutions’ VideoAI™ Integrated with Orange Logic Marketplace for AI-Powered Management of Video Assets and Metadata

Comcast Technology Solutions (CTS), a trusted provider of large-scale multi-modal AI for video understanding, and Orange Logic, the digital asset management (DAM) platform for innovative enterprises, today announced a strategic partnership that aims to significantly enhance how organizations manage and utilize their video content. This collaboration integrates Comcast Technology Solutions’ Read More

MGID Partners with IAS to Strengthen Third-Party Measurement and Optimization

MGID, the global advertising platform, announces its new partnership with Integral Ad Science (IAS), a leading global media measurement and optimization platform, to enhance ad measurement and optimization and campaign performance measurement for its advertisers. This collaboration replaces the recently discontinued Oracle Moat, positioning IAS as MGID’s premier solution Read More

MidOcean Partners Acquires GSTV, a Leading Retail Media and Digital Video Advertising Network

MidOcean Partners (“MidOcean”), a premier New York-based alternative asset manager specializing in middle-market private equity, alternative credit investments and structured equity, announced today the acquisition of GSTV (the “Company”), the national on-the-go video network engaging and entertaining targeted audiences at scale across tens of thousands of fuel retailers, from Rockbridge Read More