Tags : Advertising

DRUID and MoData Forge Strategic Partnership to Revolutionize Customer Engagement and Financial Solutions in South Africa

DRUID, an AI-driven dialogue leader, has announced a strategic partnership with MoData (Pty) Ltd, an emerging pioneer in AI-powered customer engagement, fintech and data-driven financial applications. This partnership is poised to combine DRUID’s advanced conversational AI capabilities with MoData’s transformative financial business insights, equipping businesses with powerful tools Read More

Simpli.fi Partners With Audigent on Unique Curated Marketplace, Featuring 500+ Exclusive PMP Deals

Simpli.fi, the successful advertising platform for agencies, brands and media companies, and Audigent, the leading data identity, management and activation platform, have announced publicly available private market management (PMP) capabilities using Audigent’s new SimplePMP toolkit. This includes a curated marketplace with over 500 unique contextual offers exclusive to the Read More

Playground xyz’s New Actionable Attention Solution on YouTube Makes It Easy For Brands to PinPoint Efficiency Hurdles and Drive Attention

Attention measurement and optimization provider Playground xyz Attention Intelligence Platform (AIP) announced its actionable attention solution on YouTube, as well as unveiling new insights on how advertisers can garner the most attention for their YouTube ad campaigns. “Optimization is the key to driving attention and campaign effectiveness. With actionable attention Read More

iHeartMedia and LinkedIn Announce Strategic Partnership to Help Voices Build, Launch and Scale Podcast Content to Audiences

iHeartMedia, the world’s leading podcast publisher according to Podtrac, and LinkedIn, the world’s largest professional network, have announced a strategic partnership that will leverage iHeartMedia’s industry-leading distribution infrastructure and capabilities, as well as LinkedIn’s global community of over 930 million members, to introduce new services to the Read More

IPG Mediabrands Launches Unified Retail Media Solution

IPG Mediabrands, the media holding company within the Interpublic Group of Companies announced the launch of its Unified Retail Media Solution, a dedicated business unit that will enable brands to intelligently manage their investment performance seamlessly across all Retail Media Networks, one of the fastest growing advertising channels. According to Read More

Blubrry Podcasting Announces Groundbreaking Podcast Statistics PWA for Seamless Mobile Access to Analytics

Blubrry Podcasting, the leading podcast hosting provider, has announced the launch of Blubrry Podcast Statistics PWA, a revolutionary progressive web application designed to provide podcasters with seamless access to their program statistics from mobile or computer. This one-of-a-kind tool allows podcasters to stay connected to their podcast performance, access in-depth Read More